24.04.2026KI-Zusammenfassung Annuity Sales Hit Record $464 Billion as Boomers Hit Peak 65, but Simplest Products Remain Unpopular
U.S. annuity sales reached a record $464.1 billion in 2025, up 7% year-over-year, as baby boomers reach traditional retirement age. However, financial planners say consumers overwhelmingly choose complex variable and indexed annuities ($191 billion combined) over simpler, cheaper single premium immediate annuities and deferred income annuities ($19 billion combined), which offer better longevity protection. The mismatch stems from consumer behavior — people struggle with irrevocable products and prefer flexibility, even at higher costs.