An investigation reveals brands are using AI-generated influencers on social media to promote products, often without disclosing it. This practice, driven by cost savings and control, raises concerns about consumer trust and transparency, with new EU regulations set to address AI-generated content labeling.
Amazon cuts jobs in Selling Partner Services, part of 30,000+ layoffs in 6 months, amid efficiency drive under CEO Andy Jassy, while aggressively investing in AI for long-term growth.
[The content of this article has been produced by our advertising partner.] The enterprise software landscape is undergoing a structural reckoning. According to recent market data, AI-native spending has surged by 94% year-on-year (YoY), nearly double the growth rate of hybrid tools and dramatically outpacing traditional SaaS, which has cooled to just 8%. Amidst this shift, omnichannel leader Omnichat today announces its definitive evolution into an AI-Native Agentic Customer Experience (CX)...
The raise gives Sierra more than $1 billion to work with — capital the company says it will use to become the "global standard" for AI-powered customer experiences.
Zoho founder Sridhar Vembu advises software engineers to prioritize deep domain expertise over just programming skills to succeed in the AI era. While AI accelerates prototypes, he emphasizes that delivering security, reliability, and compliance is what customers truly value. Vembu urges teams to focus on enhancing customer experience with AI, not just programmer productivity, by eliminating unnecessary complexity.
