
Former Hims & Hers Co-Founder Launches Premium Dog Food Company Golden Child With $37M Funding
Hilary Coles, co-founder of Hims & Hers, has launched Golden Child, a premium dog food company, with $37 million in funding. The company offers a fresh frozen meal system starting at $3/day and a $19.95 shelf-stable liquid topper called 'drizzle.' Backed by Redpoint Ventures and Atomic Labs, the company claims to have identified gaps in the $7 billion pet food market through analysis of 11,000 customer reviews.