ITV is selling its broadcasting division to Sky for £1.6bn, a move seen as an end to an era for the 70-year-old company. The deal reflects the decline of traditional free-to-air broadcasting in the face of streaming giants, with ITV's digital revenues showing growth but not enough to offset the linear business's struggles.
ITV secured four of the top five TV audiences in the UK during the first week of the World Cup, with England's win over Croatia drawing 15.4 million viewers. The BBC's coverage, while strong, lagged behind ITV's initial success.
Sky Sports declines offer to renew long-term contractValue of bilateral international cricket in declineCricket South Africa has yet to secure a UK television rights deal for England’s marquee Test series next winter with Sky Sports declining an offer to renew a long-term contract that expired last year.Sky’s apparent reluctance to extend a relationship that began more than 30 years ago has left CSA searching for alternative broadcast partners so that the three Tests over Christmas and three one-day internationals in January are televised in the UK. Continue reading...
