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BackHong Kong Tycoon Yu Guochun: Overseas Chinese Evolving from 'Bridge Builders' to 'Co-builders' of Belt and Road
Hong Kong Tycoon Yu Guochun: Overseas Chinese Evolving from 'Bridge Builders' to 'Co-builders' of Belt and Road
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中国新闻网02.06.2026Mundo3 dk okumaChina

Hong Kong Tycoon Yu Guochun: Overseas Chinese Evolving from 'Bridge Builders' to 'Co-builders' of Belt and Road

En resumen

  • Hong Kong tycoon Yu Guochun stated that overseas Chinese are evolving from traditional 'bridge builders' to 'co-builders' of the Belt and Road Initiative, acting as connectors for economic and trade cooperation and facilitators of cultural exchange.
  • He emphasized their unique advantage in bridging China and the world, aiding Chinese brands in localization and cultural dissemination through 'small yet beautiful' livelihood projects.

Resumen generado por IA

Por qué importa

In the context of a profound global economic restructuring, the Belt and Road Initiative is seen as opening new avenues for international cooperation. Overseas Chinese are evolving from traditional 'bridge builders' to 'co-builders,' serving as both economic connectors and cultural integrators.

Tamaño de fuente

中新社成都6月2日电 (王利文)“在全球经济格局深刻调整的当下,共建‘一带一路’为深化国际合作开辟了新空间。”香港裕华集团主席余国春2日在成都接受中新社专访时表示,海外华侨华人正从传统的“架桥者”升级为“共建者”,既是经贸合作的“连接器”,更是文化互鉴的“融合器”。

创立于1959年的裕华国货,以“富裕中华”为初心,深耕国货零售六十余载,成为中国制造走向海外的重要窗口,余国春也被誉为“国货大王”。此次赴蓉出席2026“一带一路”华侨华人合作发展大会,余国春关注如何凝聚全球侨力,为中国品牌赋能。

余国春认为,华侨华人的独特优势在于“融通中外”。作为熟知海外市场的“本地向导”,侨商不仅能打通全产业链渠道,助力中国品牌实现本地化运营,更能以当地人“听得见、听得懂、喜欢听”的方式传播中华文化。“我们通过中餐、中医、中文等‘小而美’的民生项目,寻找文化共鸣点,让中外民心相通的基础更加坚实。”

父辈的爱国情怀一直影响余国春至今。“小时候,印尼家中一直挂着家乡梅州松口镇的照片,父亲坚持要求我们用中文写家书、看中文报纸,反复叮嘱‘无论走到哪里,都不能忘本’。”余国春说,1997年之前裕华国货即每逢10月1日都升起五星红旗,这个传统延续至今。

谈及与四川的渊源,余国春说,“2004年,我们就与四川省商务厅在香港联合举办了‘百媚千娇四川节’,集中展示川货精品和巴蜀文化,以香港为窗口推动四川产品走向国际。”他表示,川渝区位、产业、文旅、科创优势叠加,兼具内陆腹地纵深与开放前沿活力,是侨商布局西部、联通全球的理想之地。此次参会,他期待进一步深化川港合作,助力更多“四川造”产品通过侨商网络走向世界。

余国春表示,本次大会将团结凝聚华侨华人进一步发挥资金、技术、人才、人脉等多方面优势,共觅商机、共话未来。中国侨联推出的“侨助千企万品出海”行动系统性整合资源,将帮助更多中国企业破解出海过程中的信息不对称、文化差异和法律壁垒等“水土不服”难题,推动产品出海、品牌出海、标准出海。(完)

Qué observar

Perspectiva de IA — posibilidades, no hechos

  • Further deepening of Sichuan-Hong Kong cooperation to promote 'Sichuan-made' products globally through the overseas Chinese network.

    Probable · Medio plazo

  • Increased success for Chinese enterprises in international markets due to the 'Overseas Chinese Assist Thousands of Enterprises and Ten Thousand Products Go Global' initiative.

    Probable · Medio plazo

Preguntas abiertas

  • What specific challenges do Chinese brands face in localization and cultural dissemination?
  • What are the measurable impacts of the 'small yet beautiful' livelihood projects on people-to-people connectivity?
  • How will the 'Overseas Chinese Assist Thousands of Enterprises and Ten Thousand Products Go Global' initiative specifically address information asymmetry, cultural differences, and legal barriers?
  • What are the future plans for deepening Sichuan-Hong Kong cooperation through the overseas Chinese network?

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This article was originally published by 中国新闻网.

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