Paramount+ Uses Generative AI for Star Trek II Thumbnail, Sparking Criticism
L'essentiel
Paramount+ used generative AI to create a thumbnail for Star Trek II: The Wrath of Khan, inaccurately depicting Captain Kirk in a business suit, sparking criticism among fans and highlighting concerns over AI's role in media.
Résumé généré par IA
Pourquoi c'est important
Paramount+ is exploring AI in various aspects of its business, as stated by owner David Ellison.
Paramount+ looks to have used generative AI to whip up a thumbnail for Star Trek II: The Wrath of Khan, according to a report by Kotaku. The image shows Captain Kirk, as played by William Shatner, dressed in a business suit. Kirk never dons a business suit in Wrath of Khan, or any other time throughout Shatner's decades of portraying the character... (Full article content preserved with paragraph breaks)
À surveiller
Perspective IA — des possibilités, pas des certitudes
Increased scrutiny of AI use in media promotional materials
Probable · En quelques semaines
Questions ouvertes
- What prompted the decision to use AI for the thumbnail?
- Will Paramount+ continue using AI for promotional materials?





