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BackTrump Claims He's TikTok's No. 1, But Data Shows Otherwise
Trump Claims He's TikTok's No. 1, But Data Shows Otherwise
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CNBC5 sa öncePolitique3 dk okuma

Trump Claims He's TikTok's No. 1, But Data Shows Otherwise

L'essentiel

  • President Trump repeatedly claimed to be the No.
  • 1 person on TikTok, citing new numbers.
  • However, data shows he has 16.7 million followers, significantly less than top influencers like Khabane Lame (162.3M) and Charli D'Amelio (159.2M).

Résumé généré par IA

Pourquoi c'est important

President Trump has repeatedly claimed to be the most followed person on TikTok, a claim that is not supported by the platform's follower counts. He has, however, been identified as the most followed world leader on the app.

Taille de police

President Donald Trump touted that he's "No. 1" on TikTok multiple times this week.

"The new numbers just came out," Trump told reporters at the White House Monday. "You know who the No. 1 person on TikTok is by far? Trump. Me," he said. The president added that he surpassed Taylor Swift, who he said was "No. 11" on the social media app.

As of July 9, Trump has 16.7 million followers on TikTok. Taylor Swift has a little over double Trump's TikTok following, sitting at 33.5 million followers as of July 9.

The most followed person on the app is Khabane Lame, a Senegalese and Italian influencer known for his comedic skits. Lame has 162.3 million followers on the video-sharing platform. That's nearly 10 times Trump's following.

After Lame, the second-most followed person on TikTok is 22-year-old Charli D'Amelio who rose to fame in late 2019 after her dance videos started going viral. She has 159.2 million followers.

"I was No. 1," Trump said Wednesday at the NATO summit in Ankara, Turkey. "All these entertainers, they're Nos. 27, 29, it's crazy. I don't even understand myself, but it means my word's getting out."

A Sunday Truth Social post adds some clarity to Trump's claims. Trump posted a message from TikTok CEO Shou Zi Chew saying the president was the No. 1 most followed world leader on the app.

When asked for a comment on the discrepancy, the White House referred to a second Truth Social post where Trump reposted the original one.

Trump does have the most followers out of the world leaders on the app, a CNBC analysis found. After him are El Salvador's Nayib Bukele with 12.9 million followers, Mexico's Claudia Sheinbaum with 9.3 million followers and France's Emmanuel Macron with 7.3 million followers.

Many world leaders do not have TikTok accounts, including China's Xi Jinping, Russia's Vladimir Putin and many heads of Middle Eastern countries. Israel's prime minister, Benjamin Netanyahu, has amassed 1.5 million followers on the social media platform.

On the other side of the aisle, former Vice President Kamala Harris, who ran against Trump in the 2024 presidential election, has 10.1 million followers on the app. Former Democratic Presidents Barack Obama and Joe Biden don't have official accounts.

Trump's TikTok content mostly consists of short videos of him sitting in the Oval Office speaking to the audience directly about various presidential priorities, announcements and initiatives.

Some videos appear to be more lighthearted than others, with one from May 26 explaining why he chose to nickname Democrats as "Dumocrats."

"It's only a one-letter change," he said in the video. "They're really like dumb people."

Another video from May depicts the president grabbing late-night television host Stephen Colbert and throwing him into a Dumpster onstage before dancing to the Village People hit "Y.M.C.A."

He said at this week's NATO summit that he uses the platform to talk about the success of the U.S. and "how bad Communism is."

On other social media platforms, like X, the president has amassed 111.7 million followers. He has 44 million followers on Instagram and 12.9 million on Truth Social.

Questions ouvertes

  • Why does Trump consistently misrepresent his TikTok follower count?
  • What is the strategic intent behind Trump's focus on TikTok?
  • How do other world leaders perceive Trump's use of TikTok?

Sujets liés

This article was originally published by CNBC.

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