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Law·22/05/2026Résumé IA
Influencer Marketing, Unboxing Shares May Be Deemed Medical Ads, Warns TFDA
Taiwan's TFDA issued guidelines clarifying that influencer marketing, unboxing videos, and testimonials can be considered advertisements for food products if they aim to drive consumption. Such content, if implying medical efficacy, faces fines up to NT$5 million.
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