La Societe des Grands Magasins (SGM), owner of BHV Marais in Paris, announced Tuesday the end of its cooperation with Shein. French media reports suggest the Shein store may close by Christmas, following a "strategic error" admission by SGM's outgoing CEO.
La Societe des Grands Magasins (SGM), owner of BHV Marais in Paris, announced it will end its partnership with Shein. The Chinese e-commerce giant's first physical store, located within BHV Marais, may close by Christmas following a "strategic error" admission by SGM's outgoing CEO.
Le BHV Marais, grand magasin parisien, va changer de propriétaire et rompre son accord avec le géant chinois Shein. La Société des grands magasins (SGM) a accepté une offre de reprise par le management du magasin, suite à la cession des murs au fonds canadien Brookfield.
