Criado em 1910, o Biotônico Fontoura, um fortificante com 9,5% de etanol, tornou-se onipresente nos lares brasileiros. Sua história mescla cultura, sabedoria popular e a evolução da saúde pública, com forte apelo de marketing.
A canção 'Lua Minha', sucesso da banda Estakazero, foi inspirada na dançarina Luane, e não no satélite natural. Composta por Kuque Malino, a música narra a chegada do compositor a Salvador e um amor inventado.
Um acidente de carreta que saqueou 3 mil CDs de Adelmário Coelho, na Bahia, acabou impulsionando sua carreira musical. As cópias roubadas chegaram a uma rádio local, que começou a tocar suas músicas, gerando convites para shows e popularizando o artista.
Candidates in the Busan North B by-election are drawing attention to their vote-winning strategies embedded in their campaign jingles. Each jingle highlights unique selling points and political tactics.
O MPF em Mato Grosso emitiu recomendação para coibir propaganda eleitoral antecipada e abusos antes de 16 de agosto de 2026. Eventos pré-candidatos, participação de artistas em comícios e convenções partidárias com elementos de campanha são proibidos. O descumprimento pode gerar medidas judiciais.
A California judge ruled that Kars4Kids’ long-running jingle violates false advertising and unfair competition laws because it does not disclose the charity’s religious affiliation. The organization plans to appeal and must revise or pull the ads in California.
I’ve had it up to here with Danny Dyer’s commercials for Paddy Power. The UK needs to take a tip from Amsterdam and rein in its advertisersAmsterdam’s new ban on public advertisements for meat and fossil fuel products makes me wonder whether we should be more ban-happy with ads in the UK. There are plenty I want rid of: “See it, say it, sorted”, obviously, which refuses to die, and those LNER ads featuring a hideously perky puppet treating train travel like an excuse for a party (pipe down, Eleanor). Also up against the wall when I’m in charge: overly matey ads for banks (don’t you dare call me “bestie” when you’re selling me an Isa); any catchy jingle that displaces the scraps of useful information still clinging on in my brain; and the whole wellness grift of snake oil powders and goo.But if I could ban only one type of advertising, I’d go after gambling. It’s hard not to sound like a Victorian tub-thumping religious zealot when you rant about gambling ads, but my God, they’re grotesquely disingenuous and cynical, making out that high street slot shops and online gaming sites are all razzle-dazzle and sparkle; that it’s a bit of fun for cheeky chappies and gorgeous gals. Continue reading...
