SCMP Tech03.06.2026Teknoloji1 dk okumaChina
ByteDance's Doubao Faces User Decline Amidst AI Service Competition
Hızlı Bakış
- ByteDance's AI chatbot Doubao saw a 1.81% month-on-month user decline in China's competitive market.
- Founder of Aicpb.com, Li Bangzhu, called it a "worrying sign" and suggested Doubao might be monetizing too early, as free AI services are still prevalent.
- Doubao recently introduced new subscription tiers.
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The 1.81 per cent month-on-month decline was a “worrying sign” for the TikTok owner in a competitive domestic market where user numbers dictated “everything”, Li Bangzhu, founder of Aicpb.com, said.
“The era of free AI services in China is still far from over, so Doubao definitely might be monetising too early,” Li said.
In early May, ByteDance updated Doubao’s iOS App Store page to reveal new subscription tiers. The standard paid plan starts at 68 yuan (US$10) per month, or 688 yuan per year. The premium “professional” plan was priced at 500 yuan per month, or 5,088 yuan per year.
However, its closest rival is quickly gaining ground.
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