GeriHair oil, ACs, soaps become costlier: How FMCG firms are dealing with Iran supply blow

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Times of India24.04.2026GeneralIndia

Hair oil, ACs, soaps become costlier: How FMCG firms are dealing with Iran supply blow

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Indian consumer goods firms are grappling with soaring input costs, driven by the Middle East conflict. Companies are now tracking expenses daily and frequently adjusting prices, impacting long-term strategies. Executives fear higher prices could dampen consumer spending, which had recently shown signs of recovery. This volatility is forcing immediate, short-term decisions across various product categories.

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