IShowSpeed Becomes First Content Creator to Perform at FIFA World Cup Final Ceremony

IShowSpeed took the stage before the FIFA World Cup 2026 final and performed his viral song "World Cup (Champions)." The performance happened during the closing ceremony in front of more than 82,000 fans at New York New Jersey Stadium in East Rutherford, New Jersey. The 21-year-old creator is best known for his loud and energetic livestreams, gaming videos, and football content. However, this time, he was not streaming or reacting to football. Instead, he gave a live musical performance at one of the biggest sporting events in the world. His appearance also marked a historic moment. According to the event details, Speed became the first content creator to perform live at a FIFA World Cup final ceremony. The performance highlighted the growing role of internet personalities on global stages that were once reserved only for musicians and traditional celebrities.

FIFA reportedly secured rights to Speed's viral World Cup anthem

Speed's song "World Cup (Champions)" was released on June 1 and quickly became popular among football fans. The track gained more than 90 million YouTube views within its first month, making it one of the biggest songs connected to the tournament. According to Speed, FIFA approached him to secure the rights to use the song during the World Cup. What started as an unofficial fan anthem grew into one of the tournament's most recognized tracks. Over the last couple of years, Speed has established a vast global following with 50+ million subscribers on YouTube, billions of video views, and millions of social media followers. His passion for football and Cristiano Ronaldo in particular helped him to establish himself as a regular guest at major football events. Speed has done a number of live streams from Ballon d'Or, the UEFA Champions League final, as well as different football games worldwide. Videos from these live streams tend to go viral because of the creator's lively responses and entertaining character. By playing "Champions" at the FIFA World Cup 2026 final, IShowSpeed proved that digital content creators have come a long way. The fact that Speed managed to make it onto the World Cup field and sing in front of the full stadium audience made him a part of World Cup history.