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Ascot CEO Felicity Barnard Drives Record Growth After Premier League Switch
Spor
01.05.2026AI özeti

Ascot CEO Felicity Barnard Drives Record Growth After Premier League Switch

Felicity Barnard, former commercial director at Arsenal and West Ham, has transformed Ascot since becoming CEO in January 2025. The racecourse attracted over 500,000 racegoers in 2025 – the only British racecourse to do so – and will offer a record £19.4m prize fund in 2026, including its first £2m King George VI & Queen Elizabeth Stakes. Barnard credits her Premier League experience with teaching her marketing agility while emphasizing racing's unique blend of tradition and accessibility, with tickets starting at £25.

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Guardian Sport
Toy Retailer Shifts to Compact 'Light-Asset' Stores Targeting Adult Collectors
HABER
20.04.2026AI özeti

Toy Retailer Shifts to Compact 'Light-Asset' Stores Targeting Adult Collectors

A toy retailer is implementing a 'light-asset model' strategy, opening compact stores as small as 150 square metres requiring under US$100,000 in investment—compared to previous stores of 10,000 sq ft costing up to US$500,000. The shift targets 'kidults', adults who maintain purchasing habits and brand attachments from childhood, allowing faster ROI and greater operational agility.

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SCMP Economy