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大研生醫今年拚營運創新高 鎖定日澳市場推新品
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自由时报·6 sa önce·🇨🇳China·Business

大研生醫今年拚營運創新高 鎖定日澳市場推新品

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#大研生醫#林東慶#保健食品#股東會#新產品#日本市場#澳洲市場#併購
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保健食品大廠大研生醫(7780)今天召開股東會,大研生醫董事長林東慶(右2)、尚凡董事長舒雨凡(左2)、總經理林志銘(左1)、財務長張立(右1)4位共同創辦人連袂出席。(記者楊雅民攝)

〔記者楊雅民/台北報導〕保健食品大廠大研生醫(7780)今天召開股東會,大研生醫董事長林東慶表示,今年台灣預計推出10支新產品維持成長動能,海外市場鎖定日本和澳洲市場,並積極尋找併購標的,預估今年營運可望再創新高。

林東慶表示,今年大研生醫最大的營運成長動能仍在台灣市場,公司已針對痛風族群需求推出「化晶解風鰹魚酸櫻桃膠囊」、調理胃食道逆流的「健好衛高麗菜精乳酸菌粉包」等新品,多元拓展分眾健康市場。

既有熱銷的明星商品將開發不同的食用型式或口味,滿足消費者多元需求,像是葉黃素已推出葉黃素機能凍、魚油則會針對兒童或銀髮族需求,分別推出魚油軟糖和薑黃魚油等,創造營運成長動能。

海外市場初期將以日本和澳洲市場為主,目前有6~7支掛上大研生醫品牌的產品在日本銷售,並針對日本市場在地化調整,研發推出大研NMN 20070 Q10抗老膠囊,目前產品在各領域銷量都拿下前3名。

澳洲市場目前啟動前期準備,規劃結合Amazon跨境平台與當地電商渠道打入澳洲保健食品市場,同時在打造大健康平台的經營理念下,公司已備妥14億資金將在澳洲打造養生村,目前仍在前期規劃作業中。

大研生醫去年營收達18.95億元,其中台灣營收比重高占98.52%、日本市場占0.6%、美國市場占0.27%、其它海外市場占0.61%。

今年前4月累計營收達6.36億元,年增39.06%;第一季每股盈餘0.13元,較去年同期衰退,主要是去年同期業外認列一筆補償金。

林東慶表示,受惠於台灣市場穩健擴張、新品策略發酵,以及國際市場布局同步推進,今年營運可望維持雙位數成長,再創新高。

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This article was originally published by 自由时报.

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