Dự án "150 năm Di sản vươn cao" của Việt Nam đã giành giải Bạc tại hạng mục Xây dựng thương hiệu doanh nghiệp của PR Awards Asia Pacific, cho thấy khả năng cạnh tranh của các chiến dịch Việt Nam trên đấu trường khu vực.
Allbirds, formerly known for its sustainable footwear, has rebranded as Smartbird and sold its shoe business to focus entirely on artificial intelligence infrastructure. Nadia Carlsten, an AI industry veteran, is the new CEO. The company aims to provide enterprise-grade AI computing clusters, backed by expanded financing.
Dana White, UFC CEO, has evolved into a significant political power broker and advisor to Donald Trump, leveraging the promotion's young, alternative-media-consuming demographic. The UFC's White House event highlights this convergence of sports, politics, and media.
North Korea has denounced the US approval of advanced air-to-air missile sales to South Korea, labeling them "war exports" and warning of escalating tensions on the Korean peninsula. Pyongyang criticized the move as part of a broader US strategy to increase military collusion and confrontation in the region.
Crypto firms like Polymarket and Exodus are set to gain significant branding opportunities at President Trump's upcoming UFC event on the White House South Lawn. A federal judge blocked attempts to halt the event, which also features Crypto.com as a co-presenting partner and includes a $1 million bonus in CRO tokens for athletes.
A 40-meter high grey factory facade in Germany, visible from Dresden's city center, is still awaiting the "Infineon" lettering. The grand opening is scheduled for July 2nd, with high-profile guests potentially including Chancellor Friedrich Merz, marking a significant private investment in a key high-tech sector.
The Solana Foundation is collaborating with the World Series of Poker (WSOP) to allow crypto buy-ins and stablecoin payouts for tournament prizes. MoonPay will provide the payment infrastructure, offering zero processing fees for Solana-based transactions. Stablecoin payouts begin in December at WSOP Paradise in the Bahamas.
Chinese-founded beverage chains like Mixue and HeyTea are rapidly expanding in NYC, offering tea-based drinks and a distinct aesthetic, appealing to locals and leveraging technology for a modern experience.
Chinese-founded beverage chains like Mixue and HeyTea are rapidly expanding in NYC, offering unique tea flavors and distinct aesthetics, appealing to locals and leveraging technology.
Scottie Scheffler and Rory McIlroy are projected to be the two richest golfers globally in 2026, with a combined net worth estimated between $430M-$470M, driven by prize money, endorsements, and investments.
Lançado em Joaçaba, o projeto Jornada do Influenciador Meio-Oeste visa profissionalizar criadores de conteúdo locais, transformando-os em empreendedores com CNPJ e contratos, fortalecendo a economia regional.
Bitcoin's price is heavily influenced by upcoming US jobs reports, particularly the JOLTS survey and payrolls data. These figures will signal the Federal Reserve's monetary policy direction, affecting interest rates, dollar strength, and overall market liquidity.
West Bengal BJP chief Samik Bhattacharya rejected speculation about admitting TMC leaders, calling them 'tainted' and vowing to prevent 'trinamoolisation'. Mamata Banerjee plans a protest against alleged post-poll violence, facing criticism from BJP.
The Open Network plans to rebrand its Toncoin (TON) token to Gram (GRAM), its original name from the 2018 white paper. The change, driven by Telegram founder Pavel Durov, aims to revive the token and support a Web3 "super app" within Telegram. The transition is expected to take three weeks, with 80% of TON currently pledged in favor of the rebrand.
Ukrainian soda brand 'Zhyvchyk' faces scandal over rebranding, accused of using a Russian army font. The font designer is from Ufa, Russia. The manufacturer promises a re-rebranding.
Google's Gemini Spark, a 24/7 agentic AI assistant, aids in digital life management, integrating with Google productivity apps. While useful for tasks like shopping research, packing lists, and event planning, its standalone branding and lack of Google Keep integration are notable drawbacks.
Drag queen Pattie Gonia (Wyn Wiley) urges Patagonia to drop a trademark lawsuit, alleging it threatens their name, advocacy, and livelihood. Patagonia claims the persona competes with its brand and broke an agreement on usage.
India faces an extreme summer with temperatures exceeding 45C, causing deaths, straining food supply, and exacerbating health issues. Despite warnings, tree-felling continues, and the government's response is criticized as inadequate and politically motivated.
L'Atalanta ha presentato un nuovo logo societario, un rebranding che segna un ritorno al design circolare utilizzato tra il 1981 e il 1993. La novità coincide con il secondo anniversario della vittoria dell'Europa League.
Das "Trump Mobile" T1 Smartphone wird ausgeliefert, hat aber Designfehler (falsche US-Flagge) und Produktionsprobleme (verzögerter Start, "made in USA"-Anspruch kassiert). Es läuft auf Android, hat ein 6,78-Zoll-Display und Truth Social vorinstalliert.
Lloyds Banking Group is reportedly considering phasing out the Halifax brand as early as July 1st, as part of a review of its branding strategy. The move could see Halifax accounts and services integrated into the Lloyds brand, though Bank of Scotland is expected to remain. A decision has not yet been made.
Microsoft is reportedly considering a rebranding of its Xbox division. The Verge Daily reported on the potential change, which could signify a shift in strategy for the gaming brand.
Illva Saronno Holding cambia nome in Disaronno Group, con un nuovo logo ispirato alla famiglia Reina. Il gruppo ha registrato ricavi di 370 milioni di euro nel 2025 (+3%), con il 70% generato all'estero. La riorganizzazione unisce le divisioni sotto marchi corporate come Disaronno International per gli spiriti, Disaronno Ingredients per i gelati e Duca Wines per i vini.
Beijing condemns Paraguay's President Santiago Pena's visit to Taiwan, urging recognition of the one-China principle
