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Smoothie King Bets on Wellness Trends With Plans for 200+ New Locations
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Business·1/5/2026Resumen IA

Smoothie King Bets on Wellness Trends With Plans for 200+ New Locations

Smoothie King is expanding rapidly with over 200 new locations planned, capitalizing on wellness trends including GLP-1 medications driving protein and fiber demand and consumer backlash against artificial ingredients. The 50-year-old chain, which claims to have invented the word 'smoothie,' posted $66.16 million revenue in 2025 while system-wide sales grew 64% over five years.

C
CNBC
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