The 'gym goblin' trend embraces vintage sportswear and comfort, rejecting the polished 'clean girl' aesthetic. This style prioritizes individuality and practicality, with a surge in searches for 'vintage sportswear' and '90s sportswear' on platforms like eBay.
Lululemon apologized and withdrew a marketing video in China after a controversy arose over the use of a Japanese drum instead of a traditional Chinese one during a yoga event on the Great Wall.
Frasers Group has offered nearly €2bn for a full takeover of German fashion house Hugo Boss, which it already holds a 26% stake in. Hugo Boss shares jumped 9.8% on the news, while Frasers shares initially fell but recovered.
A Prada, em parceria com a Axiom Space, revelou uma roupa de astronauta com sistema de ventilação líquida para a Nasa. A peça visa regular a temperatura dos astronautas em missões espaciais, ampliando a presença da grife no setor.
Frasers Group has offered €1.98bn for Hugo Boss, increasing its stake in the German fashion house to full control. Hugo Boss shares jumped 7% on the news, while Frasers shares fell.
Mike Ashley's Frasers Group has launched a €1.98bn takeover offer for German fashion brand Hugo Boss, aiming to acquire the remaining 74% of the company it doesn't already own. The bid, at €38 per share, follows years of speculation and aims to integrate Hugo Boss into Frasers' portfolio.
Steph Curry has signed a major partnership deal with Chinese sportswear brand Li-Ning, marking his first collaboration with a Chinese company. The deal aims to expand Li-Ning's international presence and Curry's brand globally.
Stephen Curry has signed a new deal with Chinese sportswear brand Li-Ning, marking his first collaboration with a Chinese company. The partnership aims to expand Li-Ning's international presence, particularly in the US, and grow Curry's own brand portfolios.
NBA star Stephen Curry has signed a 10-year endorsement deal with Chinese sportswear giant Li Ning, ending his association with Under Armour. The agreement allows Curry to sign athletes to his own Curry Brand.
NBA star Stephen Curry has partnered with Chinese sportswear company Li-Ning for product development and sports culture initiatives. The deal aims to expand Curry Brand's global reach and resources, with plans for stores in the U.S. and China. This follows Curry's previous partnership with Under Armour.
82-year-old Ding Ming breaks national 80m hurdles record in 80-84 age group at 2026 China Masters Athletics Championships with 16.73 seconds, attributing success to relaxed mindset and passion for fitness.
Two athletes broke the two-hour barrier in the London Marathon, with Kenya's Sawe setting a world record of 2:59:30. Adidas shares rose 2% in Frankfurt trading as the athletes wore the company's new Adizero Adios Pro Evo 3 shoes, weighing just 97 grams. The German sportswear maker has seen shares drop 18% this year amid investor concerns about economic and geopolitical uncertainty.
Now one of the biggest sportswear firms, Anta's rise follows a playbook adopted by many Chinese giants.
