2026/06/17 15:12
Liu Changde resigned as general manager of China Television. (Provided by China Television)
[Reporter Lin Xinying/Reported from Taipei] There have been changes in CTV’s senior management personnel recently. The official official statement stated that the current general manager Liu Changde has officially reported his resignation at the board of directors meeting on the 11th. It stated that since the secondment period of professors from the Department of Journalism at National Chengchi University will expire at the end of July, they plan to return to campus teaching. However, outsiders speculated that the main reason for Liu Changde's departure was China Television's loss of 300 million. In this regard, today (17th) China Television also issued another statement to clarify.
China Television’s long-term operating environment has attracted attention from the outside world. Some internal employees of China Television and the media believe that in addition to external factors such as the delay in institutional re-election, substantial financial pressure is also one of the tests. China Television lost nearly 300 million yuan last year. This operating report card also made grassroots colleagues concerned about the future direction of operations, which in turn triggered outside interpretations of the timing of resignations.
China Television’s public financial overview today stated that its losses in the past three years have been more than 240 million yuan, more than 230 million yuan, and more than 260 million yuan, respectively, and have not reached 300 million yuan in any year. Prior to this, there were indeed several years when losses exceeded NT$300 million, but they did not occur during the current session of the board of directors. "Our company's financial reports for the past years, which have been certified by accountants, are publicly available and can be verified. The so-called record losses are actually misleading. We urge you not to spread falsehoods again."
The TV station also mentioned that with the decline in TV advertising revenue year by year, the overall TV advertising volume dropped by nearly 20% last year, making it more difficult for China Television, which cannot generate election advertising revenue, to develop revenue. "Despite the above challenges, all China Television colleagues have still used various measures to increase revenue and reduce expenditure, and in the past three years, the annual loss has been maintained at around the average value of many years."
Full text of CTV’s statement:
Recently, several media have reported on China Vision’s board meeting process and financial status. Some of the content is inconsistent with the facts and we would like to clarify this.
1. At the board meeting on the 11th, General Manager Liu Changde reported in advance that the secondment period of the school was about to expire. The chairman and several directors responded that they hoped that he would seek to extend the secondment from the school.
2. Financial overview of the company:
Since it was designated as a public wireless television station for 20 years, it has to fulfill public obligations, many commercial operations have been restricted, and the TV advertising market has become increasingly weakened, resulting in an average annual loss of approximately 250 million. If the first-year loss of Gongguang Group is included, the average annual loss will reach about 300 million.
Since the formation of the current board of directors, the losses in the past three years have been more than 240 million yuan, more than 230 million yuan, and more than 260 million yuan, respectively, and have never reached 300 million yuan in one year. Prior to this, there were indeed several years when losses exceeded NT$300 million, but they did not occur during the current session of the board of directors.
Our company's financial reports for the past years, certified by accountants, are publicly available and can be verified. The so-called record losses are actually misleading, and we urge you not to spread falsehoods again.
China Television relies on commercial revenue to maintain operations and does not receive regular government budget funding. In recent years, it has faced greater financial challenges, including rising loan interest rates, which have caused interest expenses to increase by more than 30 million annually, and rising utility bills, which have increased annual expenses by tens of millions. In addition to being responsible for the operation of the public news station, the number of people in the news department has increased by about 160 compared with before 2022. With the recent frequent downsizing of various news media, it is also an increase in the personnel cost load of Huawei as a public news major.
Despite the difficulties, China Television still improves the working conditions of grassroots employees, stabilizes work morale, and provides colleagues with a working environment that is relatively in line with market conditions. Over the past three years, employee salary increases and welfare adjustments have increased expenses by more than 20 million each year.
In contrast, TV advertising revenue has been declining year by year. Last year, the overall TV advertising volume dropped by nearly 20%, making it more difficult for China Television, which cannot generate election advertising revenue, to develop revenue.
Despite facing the above challenges, all colleagues at CTV have taken various measures to increase revenue and reduce expenditure, and in the past three years, the annual losses have been maintained around the average value of many years.
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