Apple Registers 'genai.apple.com' Domain Ahead of WWDC, Hinting at Generative AI Focus
Quick Look
- Apple has registered the 'genai.apple.com' subdomain, signaling a strong focus on generative AI at its upcoming WWDC event.
- The company is expected to unveil AI-powered updates to iOS and macOS, potentially including enhanced Siri capabilities and a partnership with Google's Gemini.
AI-generated summary
Why It Matters
Apple is preparing for its upcoming WWDC developer conference, where it is expected to announce new versions of its operating systems. The company has registered a new subdomain, 'genai.apple.com', indicating a significant focus on generative artificial intelligence.
（圖／彭博社）
蘋果下月即將舉辦 WWDC 開發者大會，預計公開新一代 iOS、macOS 系統。最近蘋果已經提早註冊了「genai」的網域名稱，暗示將主打一系列的生成式 AI，更會有專門的網頁介紹。
外媒《MacRumors》報導指出，蘋果已經正式註冊「genai.apple.com」子網域，儘管目前實際無法連入任何網頁資訊，卻已經明確地與蘋果伺服器串聯，其透露的「genai」指的就是生成式 AI，因此預期將會是 6 月 9 日凌晨 WWDC 開發者大會的一大重點。
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值得關注的是，蘋果早已經替 Apple Intelligence 設立專頁，這次特別再加開 GenAI 頁面，或許與全新升級的 Siri 有關。據傳，蘋果將替 Siri 正式加入生成式 AI 模型，並且會推出如 ChatGPT、Gemini 一樣的獨立 App，藉此延續對話內容、生成圖片。此外，蘋果已經確定會與 Google 合作，將透過客製化 Gemini 強化 Apple Intelligence 功能，相關成果亦有望在這次活動中公開。
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What to Watch
AI outlook — possibilities, not facts
Apple will announce significant generative AI features at WWDC.
Very likely · Within days
Siri will be significantly upgraded with generative AI capabilities.
Likely · Within days
Apple will reveal a partnership with Google for Gemini integration.
Likely · Within days
Open Questions
- What specific generative AI features will be integrated into iOS and macOS?
- How will the enhanced Siri function with generative AI capabilities?
- What will be the extent of the collaboration with Google's Gemini?
- Will Apple release standalone generative AI apps similar to ChatGPT or Gemini?
