
AI-generated summary
IFA is Europe's largest home appliance exhibition held annually in Berlin, Germany. The IFA Innovation Award selects and awards products and brands with technological innovation and design competitiveness.
Samsung Electronics and LG Electronics demonstrated their technological prowess and design competitiveness by receiving innovation awards at IFA 2026, Europe's largest home appliance exhibition held in Berlin, Germany from the 4th to the 8th (local time).
A total of 4 products from Samsung Electronics and 7 products from LG Electronics were named to the award list. In particular, LG Electronics won the IFA Innovation Award's highest award, 'Best Brand'.
Samsung Electronics won a total of four awards at the IFA 2026 Innovation Awards, including one Best Innovation Award and one Innovation Award in the design category, and two Innovation Awards in the home appliance category.
Among these, the 'Bespoke AI Windless Combo Pro Wall Mount' air conditioner won two awards, receiving both the Best Innovation Award in the design category and the Innovation Award in the home appliance category. It received high praise for its design that harmonizes with the space, such as configuring the front of the product with a restrained flat surface and placing ultra-precision microholes, which are the core of the wind-free function, at the bottom.
The 'Bespoke AI Family Hub' refrigerator received the Innovation Award in the design category, and the 'Bespoke AI Hybrid 4-Door Kitchen Fit Max' refrigerator received the Innovation Award in the home appliance category. AI-based customized functions and designs that improved space utilization received attention.
LG Electronics won a total of seven product awards, including Best Brand, Grand Prize in the Home Entertainment Category, and Grand Prize in the Audio Category.
Best Brand is the best brand award of the IFA Innovation Awards, which was newly established last year, and is given by evaluating overall brand excellence, including technological innovation, market influence, and design.
The next-generation wallpaper TV 'LG Signature OLED W' and home audio system 'LG Sound Suite AI' were selected as the grand prize winners in the home entertainment and audio categories, respectively.
LG Signature OLED W was recognized for its ultra-slim design and wireless transmission technology in the 9mm range, and LG Sound Suite AI was recognized for its technology that automatically detects the location of the speaker in the space and creates optimized three-dimensional sound.
In addition, five products received excellence awards, including LG OLED Evo AI, LG Micro RGB (red, green, blue) TV, LG Mini RGB TV, LG Standby Me 2 Max, and LG Xboom Stage 501.

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