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BackLululemon shares drop 15% after weak quarterly results and lowered annual outlook
Lululemon shares drop 15% after weak quarterly results and lowered annual outlook
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CNBC47 minutes agoBusiness2 min read

Lululemon shares drop 15% after weak quarterly results and lowered annual outlook

Quick Look

Lululemon's stock fell 15% after reporting a 4% revenue decline and 9% drop in comparable sales for Q2, cutting full-year guidance to $10.35–10.5 billion in revenue and $9.48–9.73 per share in earnings, citing social media criticism and weak demand in core categories like leggings.

AI-generated summary

Why It Matters

Lululemon had previously reduced its quarterly guidance, marking this as the second consecutive rough quarter for the apparel retailer.

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Shares of Lululemon plunged 15% on Thursday after the retailer reported another quarter of disappointing results and cut its outlook for the year.

The company reported a 4% decline in revenue and a comparable sales decrease of 9% for the second fiscal quarter. It was only the latest rough quarter for the apparel retailer, after it reduced its guidance in the previous quarter.

Interim CEO Meghan Frank said on a call with analysts that the company experienced "negative commentary" on social media that affected its performance in the second quarter. The company also experienced a "greater-than-expected" slowdown in some of its core categories, including leggings.

"While we are seeing good guest reaction to our activations and some of our newer styles, the overall response to our product launches remains inconsistent, and we've continued to see pressure on the brand in both of our largest markets," Frank said.

For the third fiscal quarter, Lululemon said it expects revenue to be between $2.29 billion and $2.32 billion, a decline of roughly 10% to 11% from the prior year. It anticipates earnings of 93 cents to 98 cents per share for the period.

For the full year, Lululemon said it expects net revenue between $10.35 billion and $10.5 billion, representing a 5% to 7% decline, and down from its previous guidance of $11 billion to $11.15 billion. It anticipates earnings will be between $9.48 and $9.73 per share, compared to previous guidance of $10.95 to $11.15 per share. That new outlook includes a boost from tariff refunds, Lululemon added.

Here's how Lululemon performed in its second fiscal quarter compared with what Wall Street was expecting, based on a survey of analysts by LSEG:

Earnings per share: $2.92, it was not immediately clear if that was comparable to the $1.79 expected

Revenue: $2.42 billion vs. $2.46 billion expected

For the quarter, Lululemon reported net income of $329.2 million, or $2.92 per share, compared to $370.9 million, or $3.10 per share, the year prior.

The company said its gross profit decreased 1% to $1.5 billion while its gross margin grew 5.6%, boosted by a tariff refund of $134.5 million.

Frank said on the Thursday call that Lululemon management is focusing on introducing new styles and tightening inventory to return to sales growth.

"We know there is much more work to be done," Frank said. "Our management team leaders and employees are focused on serving our guests and executing initiatives to drive an inflection in our business."

What to Watch

AI outlook — possibilities, not facts

  • Lululemon will introduce new styles and tighten inventory to return to sales growth

    Likely · Within weeks

Open Questions

  • What specific actions will Lululemon take to address social media criticism?
  • How will the company improve performance in its largest markets?
  • Which newer styles are receiving positive guest reaction?

Related Topics

This article was originally published by CNBC.

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