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BackSamsung Workers Protest at Pyeongtaek Chip Plant, Demand Higher Bonuses
Samsung Workers Protest at Pyeongtaek Chip Plant, Demand Higher Bonuses
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Euronews Business4/23/2026Labor2 min read

Samsung Workers Protest at Pyeongtaek Chip Plant, Demand Higher Bonuses

Around 40,000 union members protest as company reports record profits driven by AI demand; threaten strike starting May 21

Quick Look

  • Thousands of Samsung Electronics workers protested Thursday at the company's chip complex in Pyeongtaek, South Korea, demanding higher bonuses and transparent compensation.
  • The union, representing about 74,000 workers, rejected management's stock bonus proposal and called for removing caps on performance bonuses.
  • The protest coincides with Samsung forecasting a record first-quarter operating profit of 57.2 trillion won, driven by AI-driven memory chip demand.

AI-generated summary

Why It Matters

Samsung Electronics and SK Hynix together produce about two-thirds of global memory chips. The AI boom has driven massive demand for high-bandwidth memory chips used in data centers and AI infrastructure. Samsung's union represents 74,000 workers and has been negotiating for better compensation as the company enjoys record profits.

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Thousands of Samsung Electronics workers protested on Thursday at its chip complex in South Korea, demanding higher bonuses and threatening to strike as the company sees record profits due to artificial intelligence driving up memory chip demand.

Holding signs and waving banners, the workers gathered at a factory compound in Pyeongtaek, amid a heavy police presence, shouting “make compensation transparent and remove maximum limits on bonuses!” Union representatives put attendance at around 40,000 members, though police did not state an official count.

The protest unfolded the same day that Samsung's main competitor, SK Hynix, reported its best-ever quarterly results — record revenue and operating profit for the first three months of the year, which the company credited to soaring global investment in data centres and AI infrastructure that drove up the demand for its memory chips.

Samsung, which together with SK Hynix produces about two-thirds of global memory chips, forecast earlier this month that its first-quarter operating profit would reach a record 57.2 trillion won (€33 billion).

Samsung’s union, which represents about 74,000 workers, says the company has failed to offer adequate compensation despite its strong performance. It has rejected the management’s proposal for bonuses of restricted stock and called for removing caps on bonuses.

If talks with management break down, the union has threatened an 18-day strike beginning May 21, estimating it would cost the company over 1 trillion won (€578 million) per day.

“We won’t stop this fight until our fair demands are met,” Choi Seung-ho, a union leader, said through a loudspeaker from atop a crane-mounted structure.

South Korea’s semiconductor makers have benefited from the AI boom but the war in the Middle East has clouded the future outlook, disrupting supplies of key materials such as helium that are crucial to chipmaking and pushing up energy costs.

But in a conference call on Thursday, Woo Hyun Kim, SK Hynix’s chief financial officer, said the company is closely monitoring the conflict but does not expect a meaningful impact on production.

What to Watch

AI outlook — possibilities, not facts

  • Strike likely to occur if Samsung does not meet union demands by mid-May

    Likely · Within weeks

  • Samsung will likely offer improved bonus terms to avoid strike

    Likely · Within weeks

Open Questions

  • Will Samsung management meet union demands before May 21?
  • How will the potential strike affect global chip supply?
  • Will SK Hynix face similar labor pressure?

Related Topics

This article was originally published by Euronews Business.

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