Guizhou Mountain Embroiderers: One Sews, One Livestreams, Exploring New Paths for Intangible Cultural Heritage
In Guizhou, Miao embroiderers are transforming their craft by combining traditional skills with modern e-commerce. Hou Changju manages a factory of 100 workers, while Yang Shuzhen livestreams sales, together generating millions annually. Support from the Youcheng Foundation provided training in design, marketing, and AI, enabling them to overcome poverty and create a complete industry chain.






