Green fertilizer evaluation moves toward “full category, full chain, and multi-dimensional”

China News Service, November 11 (Zhong Yu) What should green fertilizer look like? The industry has a unified "ruler". Recently, at the 2026 China Agricultural Materials Dealers Annual Conference held in Wuhan, Hubei, the group standard "Green Fertilizer Product Evaluation Standards" was officially released. Zhang Peng, deputy secretary-general of the China Agricultural Production Materials Circulation Association, pointed out that the introduction of this standard marks that my country’s green fertilizer evaluation has entered a new stage of standardization across all categories, all chains, and multiple dimensions.

Zhang Peng explained that the current industry has long-term pain points such as "emphasis on production and neglect of application effects", "scattered standards and inconsistent indicators" and "lack of evaluation rules for all categories", which has led to the generalization of the concept of "green fertilizer" and false efficacy, which has seriously restricted the healthy development of the industry. The introduction of this standard provides important standard support for promoting the comprehensive green transformation of agriculture and cultivating new agricultural productivity.

Under the standards, some companies are focusing on green supply in products and technologies. Faced with the current situation of overcapacity and intensified homogeneous competition in the agricultural input industry, Yunnan Yuntianhua Agricultural Input Chain Co., Ltd. proposed to transform from "supplying nutrients" to "creating value", and jointly built an innovation platform with scientific research institutes such as China Agricultural University; Xinyangfeng Agricultural Science and Technology Co., Ltd. relied on the key laboratory of the Ministry of Agriculture and Rural Affairs to conquer technologies such as bio-organic fertilizers, special fertilizers for specific crops and efficient preparation of water-soluble fertilizers, and realized the product development transformation from "experience judgment" to "data support".

For green agricultural inputs to reach the fields, it is also inseparable from the digital upgrade of the circulation link. Data shows that the national online platform for guaranteed supply of agricultural materials has a cumulative transaction volume of 1.1112 million tons in 2025/2026; Guangdong Tianhe Agricultural Materials Co., Ltd. relies on three core digital systems to build "order planting + agricultural custody + green The full-chain model of centralized procurement and direct supply of agricultural inputs + one-click purchase of agricultural products; Zhongnong Lihua Biotechnology Co., Ltd. relies on 27 warehousing nodes and a three-level warehousing and distribution network across the country to connect the scattered and fluctuating demand for agricultural inputs into an efficient and collaborative physical network.

Cheng Xiaolin, deputy director of the Agricultural Production Materials and Cotton and Linen Bureau of the All-China Federation of Supply and Marketing Cooperatives and secretary-general of the China Agricultural Production Materials Circulation Association, said that green is the distinctive background of agricultural modernization, and it is imperative to promote the greening of agricultural products. Enterprises must seize opportunities, accelerate the iteration of green fertilizer research and development, enrich the supply of green agricultural materials, and strive to open up the value chain from green agricultural materials to green agricultural products. ; Service is the foundation of the agricultural input circulation industry, and agricultural input operating entities must accelerate the transformation from "selling products" to "selling services"; digitalization is a strong engine for the transformation and upgrading of the agricultural input industry. It is necessary to promote the integration of digital technology into all aspects of agricultural input procurement, warehousing, distribution, and services, and use full-chain digitalization to empower circulation to improve efficiency and service upgrades, provide better services, ensure stable prices, and support national food security. (over)