China News Service, Shanghai, November 7 (Reporter Chen Jing) The 2026 Oriental Beauty Valley International Cosmetics Conference (hereinafter referred to as the conference) was held for the first time on the 7th at the venue of the 9th China International Import Expo. Taking advantage of the CIIE platform, this conference is not only a concentrated display of industrial achievements, but also a strategic plan for the global future.
This year coincides with the 10th anniversary of the "Double Valley Linkage" between Oriental Beauty Valley, the core area of Shanghai's beauty and health industry, and the French Cosmetics Valley. The two sides have achieved fruitful results in terms of technological interoperability, mutual recognition of standards, and talent exchanges. Frankie Bechereau, executive vice president of the French Cosmetics Valley, said on the same day that in the past ten years, the two sides have had many exchanges of visits, dialogues, and many common projects. These efforts have built a communication bridge for the cosmetics companies of the two countries.
"We hope to promote exchanges between French and Chinese companies, researchers and cosmetics professionals, stimulate innovation, and hope that cooperation will bring more resources to all parties, help expand the ecosystem, and find more development opportunities." She said that China is a very important strategic market for the cosmetics industry, and Chinese companies invest heavily in scientific research, as well as in the fields of digitalization and artificial intelligence.
On the 7th, the strategic cooperation signing of "Ten Years of Double Valley Love, Starting Again for the New" was completed. (Photo courtesy of the conference organizing committee)
In her view, the cosmetics industry can help communicate humanistic values. The French Cosmetics Valley hopes to attract more brands and cooperate with more international companies and international institutions. According to reports, the current industrial chain of Oriental Beauty Valley has formed a complete industrial chain ecology from raw materials, packaging materials, research and development, production to sales. At the conference, the strategic cooperation signing of "Ten Years of Double Valley Love, Starting Again for the New" was completed, marking the "Double Valley Linkage" moving from mutual learning of past experiences to a new stage of in-depth symbiosis. In the future, the two parties will further open up technology, talent, and market channels, promote the two-way flow of Sino-French beauty industry elements, and build a bridge for Chinese beauty to integrate with the world and for international brands to understand Eastern aesthetics.
At present, China's cosmetics industry is rapidly moving towards becoming a powerhouse in cosmetics manufacturing. The scale of the cosmetics market has exceeded one trillion yuan for three consecutive years, leading the world's largest cosmetics consumer goods market. Yan Jiangying, MD, chairman of the China Fragrances, Fragrances and Cosmetics Industry Association, believes that China is an indispensable key hub for the global beauty industry chain. Domestic companies insist on innovation and continue to make new breakthroughs in the fields of functional raw materials, green manufacturing, and sustainable development; international beauty companies continue to be optimistic about and take root in China and radiate to the Asia-Pacific. The beauty industry is no longer a simple daily chemical product and simple commodity trade, but a beauty and health product closely related to people's health. It is also a deep integration of technology, standards, talents and aesthetic culture.
Li Yunfeng, director of the Cosmetics Supervision and Management Department of the National Medical Products Administration, revealed: “We are studying and formulating several measures to serve the overseas export of beauty products, support domestic beauty products in expanding overseas markets, and promote the upgrade from overseas product export to overseas brand export.”
Chen Jie, member of the Standing Committee of the Shanghai Municipal Party Committee and deputy mayor of the Municipal People's Government, said that Shanghai will fully support enterprises related to the industry chain to carry out project cooperation in cutting-edge fields such as "AI+", "Brand+", "Green+" and "International+", and work together to lay out new tracks and cultivate new momentum. According to reports, Fengxian District will build a world-class innovative ecological community for the beauty industry in the core area of Fengxian New City, highlighting the three core functions of "technology source, industry benchmark, and industry reception room".
As an important supporting event during the 9th CIIE, the conference focuses on technological innovation, brand building, green and low-carbon, international cooperation and other directions, and holds a series of activities such as international buyer docking, new product debuts, and industrial investment signings. On that day, a group of cutting-edge companies focusing on beauty research and development, biotechnology, and brand operations became new members of Oriental Beauty Valley. Fengxian and Jing’an signed contracts for “district cooperation”. Based on the resource advantages of Jing'an's international brand headquarters gathering and high-end consumption innovation, combined with Fengxian Oriental Beauty Valley's complete industrial closed loop and national cosmetics brand incubation capabilities, we will strengthen cross-regional resource linkage and work together to enhance the overall competitiveness of the industry.
The Cosmetics Supervision and Management Office of the Shanghai Fengxian District Market Supervision and Administration Bureau was officially unveiled at the same time, and the cosmetics data full-chain supervision platform was simultaneously released. Relevant regulatory authorities rely on the linkage model of professional institutions and digital platforms to build a full-chain collaborative supervision service system to achieve two-way empowerment of scientific supervision and industrial development.
