Economic Times7 minutes agoBusiness1 min readIndia

Colgate-Palmolive Explores Sale of Personal Care Brands

Company engages Goldman Sachs to divest brands including Softsoap and Irish Spring

Quick Look

Colgate-Palmolive is working with Goldman Sachs to explore the sale of mass-market personal care brands like Softsoap and Irish Spring.
The potential divestiture, valued at over $1 billion, aims to refocus the company on its core, high-profit segments.

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Why It Matters

Colgate-Palmolive is currently reshaping its business portfolio to focus on core, more profitable brand segments.

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Colgate-Palmolive is exploring the sale of several mass-market personal care brands. These brands, including Softsoap and Irish Spring, could fetch over one billion dollars.

The consumer goods giant is working with investment bank Goldman Sachs on this divestiture process. This move aligns with a broader trend of companies reshaping portfolios amid economic pressures. Colgate aims to concentrate resources on its core and more profitable brand segments.

Open Questions

What is the final timeline for the divestiture?
Which other brands are included in the sale?