Cutting Through Greenwashing in Eco-Friendly Travel
Quick Look
- Researchers identify common greenwashing tactics in tourism, such as misleading eco-certifications and carbon offsetting.
- Independent certifications (e.g., GSTC, EarthCheck) and local businesses can help travelers make sustainable choices.
AI-generated summary
Researchers identify common greenwashing tactics in tourism, such as misleading eco-certifications and carbon offsetting. Independent certifications (e.g., GSTC, EarthCheck) and local businesses can help travelers make sustainable choices.






