The Yangtze River Delta Railway launches new meals during the National Day holiday to enrich travel choices for passengers
Quick Look
- On the first day of the National Day holiday, passenger flow on the Yangtze River Delta Railway reached its peak.
- Huatie Travel Service Co., Ltd., a subsidiary of China Railway Shanghai Bureau Group Co., Ltd., has launched a new series of meals called "A Bowl of Good Rice", including 3 healthy meals, 6 bento boxes and snacks.
- It improves the travel experience of passengers through benefits and profit-sharing measures, and at the same time strengthens food safety control to ensure supply.
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Why It Matters
The National Day holiday is an important tourist travel peak period in China, and railway authorities usually increase transport capacity and optimize services to cope with large passenger flows.
China News Service, Shanghai, October 1 (Reporter Yin Liqin) On October 1, the Yangtze River Delta Railway ushered in the peak passenger flow during the National Day holiday. On the same day, the reporter learned from China Railway Shanghai Bureau Group Co., Ltd. that its subsidiary Huatie Travel Service Company simultaneously launched a new series of meal products called "A Bowl of Good Rice" to enrich the travel dining table of passengers.
This new launch focuses on autumn health-preserving meals. A total of 3 health-preserving meals are launched. Combined with the characteristics of the autumn season, the ingredients of the same origin as medicine and food are selected, and the focus is on nutritional balance. At the same time, 6 new lunch boxes have been added, covering different tastes to meet the diversified needs of passengers. In terms of snacks, new braised products such as duck neck and duck wings are available to enrich travel options. In addition, new flavors have been added to the freshly made tea drinks, and daily necessities and entertainment accessories in the car have been updated and replaced to enhance the passenger travel experience in every detail.
In order to enhance passengers' sense of gain from travel, measures to benefit the people and benefit from the transportation were simultaneously launched during the National Day transportation period. Passengers who purchase box lunches at designated price points and above can participate in packaged product discounts, and enjoy 50% to 62% off on a variety of drinks. The lowest special price for some products participating in package promotions is only 3 yuan. Passengers can scan the "railway access code" on the train seat armrest to place an order online and enjoy food delivery service, or they can go to the train dining car to make on-site purchases.
On-board catering attendants introduce meals to passengers. Photo by Li Weili
Faced with the test of heavy passenger flow during the National Day holiday, the railway department will also study and judge passenger flow trends in advance, optimize warehousing dispatch and platform product supply processes, and dynamically adjust the meals and product distribution on each train to ensure adequate supply of goods. At the same time, we will strictly strengthen the entire process control of food quality, tighten and implement various food safety management requirements, and protect the "safety on the tip of the tongue" of passengers during their journey. (over)
Open Questions
- What is the specific price of the new meals?
- How long will the benefit-for-the-people activities last?
- Will this update be part of the long-term service?
