German auto industry: Top manager sees no chance against Chinese competition

A background conversation with a top manager in the German auto industry. Protecting anonymity, he says what he really thinks about competitors from China. Domestic manufacturers would have no chance of keeping up with the extremely low costs of their competitors from the Far East. In Germany it is still not understood what the Chinese really want to do, namely to dominate the world, says the car manager and adds: “They eat us for breakfast.”

The manager emphasizes that German industry underestimates the threat from China and does not take the necessary steps to adapt to global competition.