(The 9th China International Import Expo) Traditional elegance and cutting-edge technology converge, Zhejiang cultural exchange activities appear on the stage of the China International Import Expo

China News Service, Shanghai, November 9 (Lan Yini, Zhao Zhizhan) From November 5 to 10, the 9th China International Import Expo was held in Shanghai. During this period, Zhejiang's cultural exchange activities, with the theme of "Smart Zhejiang", handed out a cultural "golden business card" to global merchants that blended traditional elegance and cutting-edge technology.

The event exhibition area closely follows the core framework of the "Three Celebrations of the China International Import Expo" (Boutique Collection, Food Collection, and Literature and Art Collection), and sets up four major sections: "Splendid Jiangnan", "Eternal Craftsmanship", "Delicious Zhejiang" and "Qu Yun Huazhang", focusing on the eight major historical classic industries of Zhejiang such as silk, celadon, and wood carving.

International guests are attracted by silk products. Photo courtesy of Zhejiang Provincial Department of Commerce

In the "Splendid Jiangnan" section, silk is spread out into a flowing Jiangnan scroll. Hangluo and damask silk continue the ancient weaving techniques, while Taiwan embroidery and Hangzhou embroidery condense the misty and rainy scenery of the south of the Yangtze River into embroidery. Zhejiang silk companies such as Jinsanta and Kaixiya made simultaneous appearances, using digital design and fashionable expression to inject contemporary vitality into the silk industry.

The "Eternal Craftsmanship" section systematically presents the elegance of Zhejiang celadon: the glaze of Longquan celadon is as warm as jade, the official kiln of the Southern Song Dynasty is calm and elegant, and the secret color porcelain of Wuzhou kiln and Yue kiln has its own charm. The craftsmen demonstrated drawing and carving on the spot, allowing the audience to intuitively experience the process of making clay pots. In addition, boxwood carvings, Qingtian stone carvings and other carvings fully demonstrate the superb skills of Zhejiang craftsmen. Longyou leather paper, Huzhou Wang Yipinhu pen, Xiling Seal Engraving Society, etc. are also gathered here.

International guests experience interaction in the "Splendid Jiangnan" section. Photo courtesy of Zhejiang Provincial Department of Commerce

Entering the "Delicious Zhejiang" section, local snacks such as Zhiwei Guanxin, Shengzhou steamed buns, and Quzhou scones are full of aroma, allowing Chinese and foreign guests to experience the "Zhejiang fireworks" on the tip of their tongues. The "Qu Yun Hua Zhang" section has set up a special "Opera Day" this year, with Kun Opera, Yue Opera, and Wu Opera taking turns, allowing the audience to appreciate the charm of opera in an audio-visual feast.

In addition, the “Technology +” element of the exhibition area is particularly eye-catching. Qiangnao Technology and Boling Brain Computer bring brain-computer interface experience and interaction. Audiences can watch bionic hands splashing ink at close range, or wear bracelets and guess fists with virtual robots; Yiqi Future Massage Robot integrates AI technology with traditional Chinese medicine physiotherapy, and audiences can experience master-level customized massage. This year's exhibition area also introduced the "Year of Peace" XR super-sensory immersive exhibition, allowing visitors to transcend time and space and enjoy an immersive cultural experience.

The ancient context remains true and the new emerges, and cutting-edge technology blends the past with the present. On the CIIE stage, Zhejiang is promoting the deep integration of cultural exchanges and economic and trade cooperation with flexible and diverse cultural expressions. (over)