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Back太好用了? 彰化「這張卡」新辦與活卡都暴增
太好用了? 彰化「這張卡」新辦與活卡都暴增
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自由时报yesterdaySociety2 min readChinaView translation

太好用了? 彰化「這張卡」新辦與活卡都暴增

Quick Look

彰化縣65歲以上長者持有長青卡人數達21萬3480張,占比8成5,自10月1日開放在全縣27家農漁會47處門市消費,每卡每月可折抵200點,帶動辦卡與使用率大幅提升,許多農會門市銷售額翻倍,長者反饋明顯有感。

AI-generated summary

Why It Matters

彰化縣發給65歲以上長者「長青幸福卡」,原本卡片功能已很好用,今年10月1日起新增可在農漁會門市消費,每卡每月200點數(1點1元),大幅提高長者申辦意願與使用率。

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彰化縣65歲以上長者持有縣府核發的長青卡已超過8成5,尤其,今年10月1日開放折抵農漁會消費後,辦卡與使用都很踴躍。(記者張聰秋攝)

彰化縣發給65歲以上長者「長青幸福卡」(簡稱「長青卡」),根據縣府最新統計,符合條件辦卡張數已衝到21萬3480張,尤其,最近2個月來辦卡更是踴躍,很多人都是隨到隨辦、馬上開卡使用,縣府社會處表示,原本卡片功能就很好用,新增可在農漁會門市消費,大幅提高長者申辦意願與使用率,且過去辦了不用的「死卡」因為開放能折抵消費後變成「活卡」情況愈來愈多。

彰化縣目前65歲以上人口約25萬多人,截至10月底,長青卡累計發卡量21萬3480張,占比高達8成5,今年10月1日起,再開放可用來折抵全縣27家漁農會共47處門市消費,每卡每月200點數(1點1元),帶動開卡、持卡消費,很多地方出現購買塞車或東西被搶購一空的熱絡景象。

彰化市農會總幹事白閔傑表示,農會門市10月銷售額翻倍成長,因應消費人潮增加,農會加派人手服務。

南彰化的田尾農會為搶攻長者消費市場、就近提供服務,還派出專車載運商品直接開進村落,讓長者在社區就能採買,不必特地跑到門市。

不少農會表示,長青卡可用來購買日常生活用品,夫妻兩人每個月合計就有400點(400元)可折抵,像是米、沙拉油、鮮奶、雞蛋等民生食品都能購買。農會也陸續推出200元優惠商品,吸引長者持卡消費。

社會處指出,長青卡每人每月額度1000點,新增開放200點能折抵農漁會消費後,使用率明顯增加,多數人都會把200點額度用完,行動不便無法出門持卡人申請代買也很普遍,新政策上路1個多月至今,長者反饋很有感。

民眾持長青卡到農漁會購買日常生活用品,每人每月限額折抵200點(1點1元)。(縣府提供)

近月來,彰化縣各地農會門市生意強強滾,很多人持長青卡消費,人多時還得排隊結帳。(縣府提供)

What to Watch

AI outlook — possibilities, not facts

  • 長青卡在農漁會消費折抵政策將持續帶動辦卡與使用率上升,更多農會可能推出優惠商品吸引長者消費。

    Likely · Within months

Open Questions

  • 長青卡每人每月額度1000點中,除了農漁會消費的200點外,其餘800點的使用範圍與方式為何?
  • 代買服務的具體辦理流程與資格限制是什麼?
  • 政策上路後,農漁會門市的庫存補貨與人力調度是否足以因應持續的消費人潮?

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