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BackFacebook演算法終於能自己決定!不想看的貼文直接叫AI減少
Facebook演算法終於能自己決定!不想看的貼文直接叫AI減少
Developing
自由时报3 hours agoTech2 min readChinaView translation

Facebook演算法終於能自己決定!不想看的貼文直接叫AI減少

Meta宣布Facebook將推出全新AI功能「Your Algorithm」(你的演算法),用戶可直接告訴AI自己的喜好,即時調整推薦內容。

Quick Look

Meta宣布Facebook推出全新AI功能「Your Algorithm」,結合大型語言模型讓用戶透過對話即時調整動態消息與Reels推薦內容,解決過往系統誤判喜好的問題。

AI-generated summary

Why It Matters

Instagram先前已在Reels導入「Your Algorithm」功能,目前Meta將其擴展至Facebook平台。

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每天滑Facebook,明明只想看看朋友近況,卻老是被推薦一堆沒興趣的貼文或短影音,讓人愈滑愈煩,現在Meta準備把演算法的主導權交還給用戶。Meta宣布Facebook將推出全新AI功能「Your Algorithm」(你的演算法),直接告訴AI自己的喜好,可即時調整推薦內容。

Facebook演算法讓你自己決定

根據Meta公告,這項新功能最大的特色,就是讓用戶可以直接與Facebook的推薦演算法互動,不再只能被動接受系統安排的內容。

過去Facebook主要根據用戶的按讚、留言、觀看影片等互動紀錄,判斷每個人對哪些內容感興趣,再決定動態消息和Reels的推薦內容。不過,這樣的方式難免也會出現誤判,例如只是好奇點開某支影片,接下來卻一直被推薦類似內容。

現在透過「Your Algorithm」,用戶可以告訴Facebook自己感興趣或不感興趣的主題。Meta表示,新功能結合大型語言模型(LLM),能進一步理解用戶以對話表達的興趣、情境和需求,而且不必等上好幾天,推薦內容可即時調整,甚至能在同一次使用過程中,隨著用戶喜好持續改變。

點擊貼文三點選單就能調整

未來只要點擊Facebook貼文右上角的「…」選單,就能找到「Your Algorithm」功能,直接管理自己想看的內容主題,例如當看到喜歡或不喜歡的貼文時,也可以選擇「感興趣」或「不感興趣」,讓系統知道自己的偏好。特別的是,AI還可能進一步追問,用戶可直接輸入文字說明,讓AI更精準掌握自己的需求。

事實上,「Your Algorithm」並非Meta第一次推出,Instagram早在去年底就已在Reels導入,後續逐步擴大使用範圍,但目前仍以英文用戶為主。如今Facebook也跟進,而且進一步讓用戶能像聊天一樣,直接告訴AI自己的需求。

至於上線時間,Meta表示,Facebook「Your Algorithm」功能已開始逐步推出,但並未具體說明已在哪些國家開放和完整上線時程,台灣方面仍有待官方公布。

What to Watch

AI outlook — possibilities, not facts

  • Facebook將逐步向全球用戶推出「Your Algorithm」功能

    Likely · Within months

Open Questions

  • 功能何時正式在台灣全面上線?
  • 是否會支援繁體中文的對話互動?

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This article was originally published by 自由时报.

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