Quick Look
- DAZN has secured exclusive rights to FIFA+ content, integrating thousands of live FIFA events, archive footage, and original productions into its platform.
- This partnership aims to make DAZN the global reference point for football.
AI-generated summary
Why It Matters
DAZN and FIFA have entered into an agreement that will see FIFA+ content exclusively available on DAZN. This partnership aims to enhance the global reach and accessibility of football.
FIFA+ is now exclusively on DAZN starting today. The international football federation and the leading global sports entertainment platform have signed an agreement that marks "a new and significant phase of their strategic partnership and an important step in the journey to make OTT the reference point for football globally".
The agreement creates a unique global destination that brings together thousands of FIFA-related live events, archive content, and original productions. The service thus combines FIFA's extensive portfolio of international football content with DAZN's football rights offering, which includes major leagues and the most relevant competitions worldwide.
FIFA+'s offering on DAZN includes approximately 8,500 live matches per year in selected markets, as well as a wide range of content from affiliated Federations. Added to this is a rich selection of archive material from past FIFA competitions, including the FIFA World Cup™ and the FIFA Women's World Cup™, allowing fans to rewatch and relive full matches, highlights, goals, and thematic collections, as well as special content including historical footage and unprecedented perspectives.
Furthermore, the offering for 2026 will include the FIFA U-20 Women's World Cup™ in Poland, the FIFA U-17 Women's World Cup™ in Morocco, the FIFA U-17 World Cup™ in Qatar, and, in some selected territories, the FIFA Intercontinental Cup.
"The integration of FIFA+ within DAZN represents a fundamental step in our journey to make football increasingly global and accessible," commented Mattias Grafström, FIFA Secretary General.
This agreement "is the result of the solid relationship we have with FIFA and the shared ambition to expand the reach and cultural impact of football globally," said Shay Segev, CEO of DAZN Group. "Thanks to our international presence, innovative technologies, and the strength of our marketing ecosystem, DAZN will enable FIFA+ content to reach hundreds of millions of sports fans worldwide."
"The launch of FIFA+ will allow fans to access matches, iconic moments, and original content for free on DAZN, becoming part of the largest global football community. DAZN thus continues to significantly expand its portfolio of premium content and strengthen its positioning as the reference platform for sports fans worldwide."
Open Questions
- What are the specific selected markets for the 8,500 live matches?
- What is the cost, if any, for accessing FIFA+ content on DAZN?
- What specific original productions will be featured?
- What is the duration of this exclusive agreement?
