Early door-to-door election campaign: FDP is making an early start in vitally important state elections

A day of action with 10,000 doorstep visits across the country and provocative posters like “Debt Chancellor” Friedrich Merz on a pile of money: The FDP is making an early start in the state elections in North Rhine-Westphalia, which are vitally important to them. State chairman Henning Höne focuses in particular on the topics of education, a lean state and the economy, as he made clear when presenting the poster motifs.

On October 10th, 1,200 party members wanted to ring doorbells across the country to address voters and talk to them about issues. Höne himself wants to ring doorbells in Duisburg, Grevenbroich and Münster that day. By the day of the action at the latest, FDP posters should be visible on more than 150 commercial advertising spaces such as house walls or railway crossings, each of which will be displayed for around ten to 12 days. In surveys, the FDP was below the 5 percent threshold for parliament.

“Election of fate” for the entire FDP

The state election on April 25, 2027 is in a sense a “fateful election” for the entire FDP, Höne made clear. “But it is clear that the store is in a crisis that seriously threatens its existence, and is significantly worse than between 2013 and 2017.”

I think voting for the FDP “so that we survive is a rather weak argument,” said Höne. Among other things, he wants to continue with the topic of reforms. A lot could be achieved if the state started with itself and became more efficient, leaner and smarter, he explained.

Win back voters from the CDU

In order to ensure that he remains in the NRW state parliament, Höne is also focusing on winning back voters who have migrated to the CDU. “Particularly interesting to us are former FDP voters who have gone elsewhere, and the majority of them are now with the CDU.”

Many economic indicators in North Rhine-Westphalia have not improved under the black-green coalition, but have worsened. “Issues like the coal phase-out and the like are also there. “In this respect, I see that there is room for a liberal party that focuses on these economic issues,” he said.

On the posters presented, which will be shown around the NRW-FDP day of action, two motifs can be seen with “Less” on one and “More” on the other. One of these posters says “Less ALG” and “More AMG”. This should be about opportunities for advancement. Höne called the NRW-FDP campaign with a view to the important state elections “loud, cheeky and uncomfortable”. “But no attack without your own answer, without a counter-proposal. And of course also emotionally appealing language.”