
OpenAI is expanding its ad sales operations to 44 markets with Aleph, which offers local payment and support infrastructure.
AI-generated summary
Aleph is a global infrastructure provider offering media and payment solutions in more than 130 markets. OpenAI aims to scale advertising activities through ChatGPT.
OpenAI is expanding ChatGPT advertising activities in 44 countries thanks to its exclusive advertising partnership with Aleph. Starting today, brands and agencies operating in 14 markets in Latin America, 16 markets in Europe and Central Asia, 10 markets in the Middle East and Africa, and 4 markets in Asia-Pacific will be able to contract, make payments, and receive support locally through Aleph, OpenAI's exclusive advertising sales partner.
ChatGPT offers a new generation advertising environment that people use to gain information, discover and make decisions. For Aleph, this collaboration with OpenAI aims to bring together businesses in these markets with ChatGPT, one of the defining products of the artificial intelligence era. For advertisers, this partnership means the opportunity to purchase ChatGPT ads through a business partner with local teams and its own payment infrastructure.
Aleph Founder and CEO Gaston Taratuta said the following about the collaboration:
"AI gives businesses a new way to connect with people. Starting today, advertisers in 44 markets can work with OpenAI through local teams that speak their language, invoice in local currencies, and provide credit. That's exactly where Aleph is at its strongest: Transforming global technology into local growth."
Brands and agencies working with Aleph will be able to make their contracts and receive invoices locally. In addition, Aleph teams in each market will offer system onboarding and first-level support services to advertisers.
The agreement covers a total of 44 markets across four regions:
Latin America (14): Argentina, Bolivia, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Panama, Paraguay, Peru, Puerto Rico and Uruguay.
Europe and Central Asia (16): Azerbaijan, Bulgaria, Croatia, Cyprus, Czechia, Estonia, Hungary, Kazakhstan, Latvia, Lithuania, Romania, Serbia, Slovakia, Slovenia, Ukraine and Uzbekistan.
Middle East and Africa (10): Egypt, Kenya, Kuwait, Morocco, Nigeria, Qatar, Saudi Arabia, South Africa, Türkiye and the United Arab Emirates.
Asia-Pacific (4): Bangladesh, Cambodia, Hong Kong and Sri Lanka.
Advertisers and agencies operating in these markets can visit https://alephdigital.com/OpenAi?utm_source=pr&utm_id=openai&utm_content=menat to learn more and contact Aleph's local teams.
About Aleph
Aleph operates the world's largest global infrastructure, accelerating media and payment solutions in more than 130 high-growth markets. Thanks to its 20 years of experience and business partnerships with more than 50 of the world's leading digital platforms, Aleph; By bringing together media, payment solutions and local market expertise, it enables platforms and businesses to grow and operate quickly and in compliance with legislation on a global scale.
With teams working in more than 90 offices around the world, Aleph combines its global scale with strong local implementation capabilities. Beyond its commercial impact, Aleph also contributes to the advancement of digital inclusion through its educational initiative Digital Ad Expert, recognized by the UNESCO Global Skills Academy.

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