
A look at the rebooted indie smartwatch that prioritizes playfulness and community over high-end tech specs.
The Pebble Time 2, a rebooted indie smartwatch by founder Eric Migicovsky and Core Devices, offers a retro-inspired, community-driven alternative to mainstream smartwatches with its e-paper display, long battery life, and extensive library of user-created apps.
AI-generated summary
Pebble was originally a successful Kickstarter project that was later acquired by Fitbit. In 2025, founder Eric Migicovsky secured the open-sourcing of the original OS to launch Core Devices.
The new $225 Pebble Time 2 smartwatch feels like a toy, and we mean that in the best sense of the word. The refreshed version of the indie smartwatch brand, rebooted by its original founder, feels casual, fun, and playful, â not like a mini-computer on your wrist. Its quirky watch faces and simple apps and games give it a sort of hacker energy, while its physical buttons, e-paper screen, and long battery life provide its retro vibes.
The first thing youâll notice about the new Pebble Time 2 is that the device looks nothing like an Apple Watch. Where the Apple Watch has an OLED touchscreen display, the Pebble opts for a color e-paper screen. Where the Apple Watch comes in a range of band types, from sporty straps to high-end metals and leather, the Pebble Time 2 has a silicone watch band, making it feel more like a Swatch rival than a fancy smartwatch. And instead of picking between different aluminum finishes, as with the Apple Watch, the Pebble Time 2 offers a choice of colors: blue, red, silver, or black wrapped around its stainless steel frame of silver or black.
The watchâs 64-color e-paper screen is always on but can be backlit (via an RGB LED) with a flick of your wrist or via taps. Like almost everything on the watch, you can customize this, too. (I set mine to light up with a single tap instead of two.)
This display is more muted compared with an Apple Watchâs Retina display, but itâs easy to see in bright sunlight, and the trade-off here means the battery can last a long time: about 21 days on a charge, depending on use, with a charger included in the box.
But where Pebble really differentiates itself from other smartwatches is its software and, especially, its community. The community is really the reason the watch still exists at all â after the company behind the original Pebble shut down.
Pebbleâs comeback
Pebble had first begun as a Kickstarter project before ultimately making its way to Google, by way of a Fitbit acquisition. Before its exit, the company sold 2 million watches, generating $230 million in sales. Even so, its founder, Eric Migicovsky (who has since co-founded the messaging app Beeper), openly shared that Pebbleâs financials werenât able to sustain the business, which forced the sale.
Fitbit kept the watchâs servers and app store alive until mid-2018. After that, the job was taken over by Pebbleâs own user community, an unusual show of brand loyalty that effectively kept the product on life support for free.
Then, in 2025, Migicovsky, with the help of some ex-Pebblers and Fitbit folks at Google, convinced the tech giant to open source the original Pebble operating system. This made it possible for him to take another crack at building Pebble watches under his new company, Core Devices.
Core Devices has since shipped a limited-edition Pebble 2 Duo watch and has now sold more than 25,000 of its Pebble Time 2 watches across 93 countries. Its third device, the Pebble Round 2, is expected to begin shipping in September.
While Migicovsky hopes the do-over will give him a chance to correct the mistakes of the past, what hasnât been left behind is Pebbleâs spirit.
Watch faces! So many watch faces!
Still very much sustained by its hacker community, the device already ships with over 2,120 watch faces and apps built by Pebble developers, including over 500 new ones from a spring developer contest. This is where things start to get fun. Since the first thing many people do is customize their watch face, this large, whimsical selection showcases the communityâs playful vibes.
Using the Pebble companion mobile app, you can choose from simple analog or digital displays, or you can pick from those featuring silly characters, like cartoon dogs, cats, or axolotls; various backgrounds and scenes; pixelated retro displays; giant, brightly colored numbers; text shown styled in creative fonts, like those from comic books or sci-fi; and more.
You can set the screen to be a favorite meme, like Nyan Cat, or to a watch face with characters from classic video games like Mario, Kirby, PokĂ©mon, and more. (Donât ask about the licensing â just enjoy it while it lasts.)
Apps and games
Despite a much smaller user base than the Apple Watch, the Pebble app store is full of creative and often niche applications across categories like health and fitness, games, tools and utilities, remotes, and others. There are many useful tools here â timers, Spotify controls, weather apps, to-do lists, calculators, navigation aids, stock trackers, a Strava activity tracker, medication reminders, health apps, calendars, and many fun, often retro-inspired, games.
Whatâs incredible about the selection is that many of these were created by individuals who simply wanted an app for a specific purpose, so they built it themselves. That could be an app for tracking a local train schedule, or their tennis score, their Claude AI usage, when to apply more sunscreen, or a thousand other things that would never make sense for an indie developer to build as a business.
There are also newer AI-powered apps for those who want access to a chatbot or agent on their wrist.
There are many playful apps, too, like the PebGoBrrrr app that tells time by vibrating the watch, or one where you can whack a mole for fun. (I donât know, why not?). Among the most popular apps is the self-described âpointlessâ Pixel Miner game, where your little character mines for treasure. Another popular creation offers a FitCat virtual pet and activity tracker.
Thereâs even an app you can use to make other apps.
If thereâs any complaint to be made here, itâs that thereâs almost too much to explore. The Pebble app store could benefit from more search and discovery tools, similar to Appleâs App Store â subcategories, lists, editorial selections, or personalized recommendations. You could spend hours, weeks, or months browsing the app store and still find new things.
All the basics, too
However, even if you used the Pebble Time 2 without installing extra apps, the watch is still very functional. It mirrors the notifications sent to your phone, which you can individually toggle on and off in the Pebble companion app. Plus, you can control your music playing on your phone, set alarms and timers, and more. While the app doesnât market itself as a fitness tracker, it does offer some basic functions, like tracking steps, sleep, and heart rate.
The watch also offers a classic Pebble feature known as the timeline, accessed by the down button on the right side. This lets you scroll through your day, including past and upcoming calendar events, reminders, weather, and pins added by other apps. Itâs an at-a-glance look at what you have coming up next, which is handy.
The Pebble Time 2âs buttons are intuitive to use. The watch comes with four buttons, more than youâll find on the Apple Watch, but they make sense. The top button is the up button, the bottom one is down, and the middle is select. The button on the left side of the watch is back. Whatâs more, you can customize any button to launch a favorite app with a tap or long press. (By default, a long press on the back button launches Quiet Time, which silences your notifications.)
Further specs are available on Migicovskyâs blog. Note that the watch has some water resistance â 30 m / 3 ATM â which means it can handle everyday water exposure like rain or handwashing, but donât go swimming or diving with it.
Being less connected: A perk or a problem?
Where the watch falls short is mainly in areas the company canât control, like its compatibility with iOS. Appleâs rules restrict the watch from being able to do many things, like taking actions on notifications, responding to texts, or making various iOS apps work with the watch. That means even basic features, like your daily alarms, wonât sync over automatically to the Pebble â youâll have to set them up directly on the watch.
But thereâs a silver lining to this. Because Pebble is more limited, it doesnât become another thing you have to pay attention to and engage with. You can stay connected without feeling an obligation to immediately respond or take some sort of action. Though it took some adjustment, Iâll admit, after a while I found it easier to simply glance at the watch and look away without feeling the tug to do something.
Whatâs worth watching here is where this goes next. The company ships new firmware every few weeks and updates its companion mobile app. Itâs been adding new APIs and other improvements after launch and still plans to add features in the future, like enabling the second mic for noise cancellation.
AI outlook â possibilities, not facts
Pebble Round 2 shipping
Likely · Within months

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