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BackSalesforce is negotiating a possible acquisition of Listen Labs for $2 billion

Salesforce is negotiating a possible acquisition of Listen Labs for $2 billion

Developing

Die Welt4 hours agoBusiness2 min readGermany

Salesforce is negotiating a possible acquisition of Listen Labs for $2 billion

Quick Look

The US software company Salesforce is in talks to take over the AI start-up Listen Labs for around two billion dollars.
The company was founded in 2023 by Florian Juengermann and Alfred Wahlforss and automates qualitative market research.
Customers include Microsoft, Google and Nestlé.

AI-generated summary

Why It Matters

Listen Labs was founded in 2023 by Florian Juengermann and Alfred Wahlforss, who met while studying at Harvard University. The company automates qualitative market research using AI and has customers such as Microsoft, Google and Nestlé. Earlier this year it announced that its annual revenue increased 15-fold in a year and surveyed more than a million people in nine months.

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What to Watch

AI outlook — possibilities, not facts

Salesforce and Listen Labs agree on a takeover within the next three months.
Possible · Within months

Open Questions

Will the Salesforce-Listen Labs deal ultimately close?
Under what conditions would a possible takeover take place?
What exactly would Listen Labs' integration with Salesforce's Agentforce platform look like?
What regulatory reviews could impact an acquisition?

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This article was originally published by Die Welt.