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Taiwanese Blueberries: A New Agricultural Frontier
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自由时报5/23/2026Agriculture2 min readChina

Taiwanese Blueberries: A New Agricultural Frontier

Quick Look

  • Taiwan's Agricultural Department is promoting domestic blueberries, highlighting their freshness and sweetness compared to imports.
  • A league of young farmers is expanding production and developing blueberry-based products and agritourism.

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Why It Matters

The Agricultural Department's Taichung Branch is hosting an event to promote domestic blueberries, which are seen as a high-potential 'blue ocean agriculture' crop. The initiative aims to boost rural resilience and highlight the advantages of locally grown blueberries over imports.

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台灣藍寶石!農業部農村發展及水土保持署台中分署今、明兩天在台中草悟道舉辦「五月瘋藍莓~農村水保樂園」,打造國產藍莓的農村派對,台中分署長陳榮俊表示,國產藍莓具鮮採隔天上架的優勢,成熟度夠、甜度高,青農組成國產藍莓大聯盟,產量約佔消費市場的1.5%,成長空間很大,也發展出藍莓冰棒、汽泡水、啤酒等產,還有藍莓旅行。

五月瘋藍莓,台中草悟道的開幕由台中分署邀請、參山國家風景區管理處長曹忠猷、知名棒球教練謝長亨、與藍莓青農,一起融合熱血棒球魂,與2025年榮獲U12世界少棒錦標賽銅牌的台中市和平區雙崎部落自由國小球員,一起為台灣擊出農村產業新高度。

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台中分署長陳榮俊表說,國產藍莓是極具潛力的「藍海農業」,也是推動農村韌性的指標作物,國人藍莓消費量大有3000公噸,但進口藍莓運輸時間長,未熟成時就要採收,等到送達已影響新鮮度,又因果實不會後熟,也不夠甜,口感較軟爛。

但聯盟集結40位青農生產國產藍莓,目前生產15公頃,在地生產最新鮮,當天採隔天上架,隨時可以吃得到;果實成熟度夠,甜度更高,香氣更豐足、口感也鮮脆,而且友善生產為主,網室生產,幾個園主樹上藍莓可直接摘吃,沒有噴藥,注重健康。

而且藍莓果期分期從2月到5月、4月到7月,或是5月到8月,青農在每一個果期,開發藍莓的相關系列產品,在全年度都能吃得到新鮮藍莓,有藍莓冰棒、冰淇淋、爆米花、爆薏仁、氣泡飲、藍莓啤酒等各種的跟藍莓相關的產品。

藍莓也能結合旅遊與體驗,發展知識經濟藍莓小旅行,到開發農村景點、旅遊亮點,鄰近霧峰林家花園、黑翅鳶生態旅遊,及食農教育。

Open Questions

  • What are the specific challenges faced by the blueberry farmers' alliance?
  • What is the projected growth rate for domestic blueberry production in the next few years?
  • How will the government support further development of blueberry-related tourism and products?
  • What is the current market share of imported blueberries in Taiwan?

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This article was originally published by 自由时报.

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