ITmedia5d agoBusinessJapan
Wacoal, a leader in women's lingerie, ventures into the automotive industry
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- Wacoal, a leading domestic lingerie manufacturer, is entering the automotive industry by collaborating with BASF Japan.
- They will apply their proprietary 3D molding technology, 'Melooop,' originally developed for bra cups, to automotive parts like armrests, aiming for lightweight, eco-friendly, and cost-effective production.
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Wacoal, a leading domestic lingerie manufacturer, is entering the automotive industry by collaborating with BASF Japan. They will apply their proprietary 3D molding technology, 'Melooop,' originally developed for bra cups, to automotive parts like armrests, aiming for lightweight, eco-friendly, and cost-effective production.
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