今年中秋国庆假期“双节”叠加,中国民众出行需求整体增长,长行程近乎翻倍,县域旅游与出境游热度高涨。
中国在线旅游平台数据显示,今年中秋国庆假期民众出行需求整体增长,景区门票与酒店订单攀升。8天以上长行程近乎翻倍,大都市与县域旅游热度高涨,出境游与入境游均实现增长。
AI-generated summary
中国中秋节与国庆节假期形成了连休窗口,在线旅游平台在此期间发布了出行数据报告。
中新社北京10月7日电 (记者 刘亮)中国在线旅游平台7日公布的数据显示,今年中秋节至国庆节假期,中国民众出行需求整体增长,景区门票、酒店住宿等订单量攀升。
今年中秋节与国庆节之间仅隔3个工作日,“请假3天休假13天”让9月25日至10月7日形成13天的出行窗口。携程数据显示,今年“双节”中国民众出行需求整体增长,国内游景区门票订单实现同比双位数增长。
8天以上的长行程近乎翻倍是今年最明显的变化。携程数据显示,中国国内度假游客中,8天及以上行程的占比由2024年的不足6%升至今年的超过10%;出境度假游客中,这一比例由约29%升至约42%。国内度假游客平均停留约3.9天,4天以上行程占比2024年来首次超过六成。
作为中国长假出行的基本盘,大都市依然是“顶流”。去哪儿数据显示,“双节”期间,酒店预订量热门城市包括北京、成都、南京、上海、重庆、杭州、青岛、广州、长沙、深圳。
大城市民宿预订量增加。全球公寓民宿预订平台途家公布的数据显示,北京、上海、广州等大城市郊区民宿预订火热。不少带院子、可以烧烤、适合亲子活动的整租民宿,在假期前半个月就已被预订。
除了大城市,县域旅游热度也高涨。去哪儿数据显示,从酒店预订量看,县城酒店预订量同比增长35%,四川九寨沟、广西阳朔、新疆布尔津、吉林安图、江西婺源、福建平潭、四川小金,是全国县域住宿的热门选择。
中国出境游方面,去哪儿数据显示,“双节”期间,热门目的地包括:泰国、韩国、马来西亚、越南、澳大利亚、印度尼西亚、美国、新加坡、俄罗斯、意大利。入境游方面,携程数据显示,中国入境游订单中,欧洲客源占比升至20%以上,较去年实现双位数增长。

On the last day of the National Day holiday, the country ushered in concentrated return traffic. The Beijing-Harbin, Shenhai and other expressways are under significant pressure, and some road sections in Xinjiang are closed due to weather. The Ministry of Transport reminded that the free expressway will end at 24:00 tonight. During the holidays, waterways across the country are expected to carry more than 11 million passengers.

During China’s National Day holiday in 2026, international media paid extensive attention to the heating up of China’s consumer market and the diversification of cultural and tourism activities. The report pointed out that holiday consumption data demonstrated China’s economic vitality and domestic demand potential, and at the same time, measures to facilitate inbound tourism attracted more foreign tourists to experience the charm of China in person.

The National Day holiday enters its final day on October 7, and railway passenger flow reaches its peak return journey. The Zhengzhou Bureau of China Railway Group expects to send 1.013 million passengers that day. It plans to operate 1,512 passenger trains and 128 additional passenger trains. It will take measures such as adding through trains and popular direction trains within the management, and night high-speed trains to fully ensure the return of passengers.

The Tourism Department launched the "Two-wheel Tourism Plan" to stimulate domestic and international tourists. Since the launch of weekday accommodation subsidies, nearly a quarter of the funds have been used and more than NT$380 million has been spent. Deputy Director Huang Heting said that business owners reported an increase in customers on weekdays, which indeed achieved a diversion effect.

On October 7, affected by snowfall, four five expressways including the G217 Duku Highway in Xinjiang and ordinary national and provincial trunk roads implemented two-way traffic control, and the resumption time is to be determined.

October 7 is the last day of the National Day holiday. China Railway Nanchang Bureau Group Co., Ltd. has reached its peak return passenger flow, with an estimated 1.79 million passengers sent. During the seven-day holiday, the Southern Railway is expected to carry a total of 10.61 million passengers, reaching record highs in both Jiangxi and Fujian provinces.