2026 Tourism and Travel Conference opens in Yinchuan
With the theme of "Insight into New Consumption, Intelligent Mobility to Create the Future", the conference gathered more than 500 representatives.
Quick Look
- The 2026 Tourism and Travel Conference opened in Yinchuan, Ningxia on November 11.
- It was hosted by the China Tourism Vehicle and Vessel Association and co-organized by several associations.
- More than 500 representatives participated in the conference, which released four major industry development reports and standardization work results, and discussed the integration of transportation and tourism and the development of smart cultural tourism.
AI-generated summary
Why It Matters
The 2026 Travel and Tourism Conference is hosted by the China Travel and Tourism Association, and co-organized by the China Travel Service Association, the China Tourist Attractions Association, and the Yinchuan Municipal Bureau of Culture, Tourism, Radio, Film and Television. With the theme of "Insight into New Consumption, Intelligent Travel to Create the Future", more than 500 representatives from the fields of tourism passenger transportation, self-driving RV camping, tourism rental, cruise ships, and yachts will participate in the conference.
China News Service, Yinchuan, November 11 (Reporter Li Peishan) On November 11, the 2026 Tourism and Travel Conference opened in Yinchuan, Ningxia. The conference was hosted by the China Tourist Vehicle and Vessel Association, and co-organized by the China Travel Service Association, the China Tourist Attractions Association, and the Yinchuan Municipal Culture, Tourism, Radio, Film and Television Bureau. With the theme of "Insight into New Consumption, Intelligent Travel to Create the Future", the conference gathered more than 500 representatives from the fields of tourism passenger transportation, self-driving RV camping, tourism rental, cruise ships and yachts.
On November 11, the 2026 Tourism and Travel Conference opened in Yinchuan. The picture shows the scene of the opening ceremony. Photo by China News Service reporter Li Peishan
At the opening ceremony, relevant responsible persons from the Tourism Quality Supervision and Management Institute of the Ministry of Culture and Tourism, the Culture and Tourism Department of the Ningxia Hui Autonomous Region, and the Yinchuan Municipal People's Government delivered speeches. Song Lei, vice president and secretary-general of the China Tourist Vehicle and Boat Association, released a series of industry development reports for 2026, covering the four fields of tourist passenger transportation, self-driving RV and camping, tourism rental, and cruise ships and yachts. The association also released the results of standardization work in 2026, covering national standards, industry standards, and group standards.
According to reports, the 2026 series of industry development reports are compiled by the association and relevant scientific research institutions. They have been released for many years, covering various segments of tourism and travel, and providing annual observations for the industry.
In the report interpretation session, representatives from the Chinese Academy of Social Sciences' Institute of Financial Strategy, Beijing Tonghe Times Tourism Planning and Design Institute, Aesthetic Cabinet (Beijing) Information Technology Research Co., Ltd., Shanghai International Cruise Economy Research Center and other institutions respectively interpreted four reports on tourist passenger transport, tourism rental, self-driving RV and camping, and cruise ships and yachts. From passenger lines to on-site car rentals, from self-driving camping to cruise ships, the boundaries of tourism are expanding.
The conference's landing in Yinchuan also provided an observable sample of the integration of transportation and tourism. This year, Yinchuan built a purple avenue, with a 22.77-kilometer main line and a 70-kilometer slow-moving greenway, linking Helan Mountain scenery, 10,000 acres of vineyards, boutique wineries and core scenic spots into a chain. At the same time, Yinchuan has opened 6 special tourist lines on a regular basis, and tourists can also make reservations for point-to-point rides at hubs and hotels through the "Yinchuan Zhixing" mini program. The relevant person in charge of Yinchuan City's cultural and tourism department said that hosting the conference will be an opportunity to speed up the improvement of the integrated transportation and tourism road network, improve smart cultural and tourism services, and promote the construction of an international tourist destination. (over)
Open Questions
- What are the specific contents and main conclusions of the four industry development reports?
- What specific national standards, industry standards and group standards will be involved in the 2026 standardization work results?
- What is the specific timetable and investment scale for improving the integrated transportation and tourism road network in Yinchuan City?






