China News Service, Harbin, November 8 (Reporter Wang Lin) The one-stop smart cultural tourism service platform created by the Heilongjiang Provincial Department of Culture and Tourism - "One-Click to Play Longjiang" applet was officially launched on November 8. Based on smart tourism, customer service, and cultural empowerment positioning, it opens up the entire travel chain of pre-travel decision-making, in-travel experience, and post-travel aftertaste, and empowers ice and snow cultural tourism with digital technology.
The "One-Click Play Longjiang" mini-program creates three core functions: smart travel, picture travel, and cloud travel, coupled with the special "Pamper You" heart-warming service section, to build a full-process smart cultural tourism service matrix, committed to deeply practicing the development concept of "ice and snow are also gold and silver mountains", and continuously upgrading Heilongjiang's heart-warming and pampering cultural tourism services.
"Smart Travel" relies on large AI models to enable easy travel with AI. The platform can intelligently generate personalized travel plans based on users' travel preferences; provide 7×24-hour intelligent Q&A and travel suggestions; after the trip, it can also generate AI travel notes and AI photo albums to automatically organize the beautiful moments of the trip and retain exclusive travel memories.
“Tuyou” puts the Longjiang map in the palm of users’ hands. Relying on hand-drawn theme maps and combining seasonal characteristics to push seasonal travel guidelines; based on the endowments of cities in various places, we create multiple themed gameplay maps such as wetland crane watching, industrial research, ice and snow sports, folk intangible cultural heritage, polar customs, etc., and one-click linkage with smart travel functions, making travel planning easy to implement.
"Yunyou" allows users to read the cultural context of Longjiang mountains and rivers without leaving home. The platform aggregates high-quality content such as landscapes and cultural tourism scenes to meet the needs of remote viewing and emotional sustenance, especially to build a digital window for Heilongjiang tourists in a foreign land to view the scenery of their hometown.
The digital extension of the warm-hearted pampering service is a highlight of this platform construction. The exclusive "Pamper You" section of the mini program integrates Heilongjiang's original intention of treating guests with sincerity in culture and tourism into digital services. Warm Heart Station locations throughout the province can provide tourists with free hot water supply, equipment charging, temporary rest, emergency medical kits and other convenient services. At the same time, the section integrates practical travel query tools to query medical points, police stations, weather warnings, parking lots, charging piles, bus points and other supporting information with one click, realizing one-stop solutions for all the essential needs during the journey.
On the basis of the warm and pampering service, the platform further focuses on the information needs of tourists during the ice and snow season, creating an exclusive service channel for the ice and snow season, which focuses on presenting authoritative information such as the opening of the Ice and Snow World, the opening of Yabuli ski trails, the real-time weather of the snow town and the popularity of passenger flow, and plans and launches special content such as cold weather clothing guides, hot spring health care, and extreme cold folk experiences.
