Cumulative sales of 3.9275 trillion won... Beating ‘Avatar’ for the first time in 5 years
Quick Look
Marvel Studios' 'Avengers: Endgame' regained the top spot at the global box office through its re-release, and with cumulative sales of $2.9255 billion (approximately KRW 3.9275 trillion), it narrowly surpassed James Cameron's 'Avatar' (approximately KRW 3.9251 trillion).
AI-generated summary
Why It Matters
Avengers: Endgame became the highest-grossing film when it was first released in 2019, breaking Avatar's record of being number one at the box office for 10 consecutive years, but the ranking was reversed when it was re-screened in 2021 ahead of the release of Avatar's sequel.
Cumulative sales of 3.9275 trillion won... Beating ‘Avatar’ for the first time in 5 years
(San Francisco = Yonhap News) Correspondent Kwon Young-jeon = Marvel Studios' superhero movie 'Avengers: Endgame' regained the top spot at the global box office through its re-release.
According to the U.S. movie data site The Numbers on the 4th (local time), 'Avengers: Endgame' recorded cumulative sales of $2.9255 billion (approximately 3.9275 trillion won), reclaiming the top spot by beating director James Cameron's film 'Avatar' (2009), which previously ranked first.
Avatar's cumulative box office revenue is $2.9237 billion (approximately 3.9251 trillion won), and the sales gap between the two films is less than $2 million.
‘Avengers: Endgame’ earned approximately $894.6 million in North America and $2.0309 billion outside of North America.
This reversal in box office rankings is due to the global re-release of Marvel's new film 'Avengers: Doomsday' to raise expectations ahead of its release at the end of this year.
American entertainment media Variety reported that movie ticket revenue alone from this re-screening amounted to $126 million.
This movie, which was shown in theaters under the title 'Avengers: Endgame Encore', included some additional videos such as 'Supplementary Video' in addition to the existing screenings.
Initially, 'Avengers: Endgame' broke the record of 'Avatar', which had held the top spot for 10 years until its debut in 2019, and took the top box office position.
However, as 'Avatar' chose to be re-screened in 2021 ahead of the release of its sequel, the rankings were reversed again, and this time, they have reversed again after 5 years.
The third largest box office work of all time was the recently released 'Spider-Man: Brand New Day', followed by 'Avatar: Waterways', 'Titanic', 'Star Wars Episode 7: The Force Awakens', 'Avengers: Infinity War', 'Nerja 2', 'Spider-Man: No Way Home', and 'Zootopia 2'.
Disney owns 7 of the top 10 box office films of all time.
‘Avengers: Endgame’ and ‘Avatar’ are both movies for which Disney has secured intellectual property rights. 'Avatar' was originally distributed by 20th Century Fox, but Disney acquired the company in 2019 and secured the film assets.
With the re-release of 'Avengers: Endgame' and the box office success of 'Spider-Man: Brand New Day', the total cumulative revenue of the 38 Marvel Cinematic Universe (MCU) franchise films exceeded $35.07 billion (about KRW 47.08 trillion).
What to Watch
AI outlook — possibilities, not facts
The release of Avengers: Doomsday later this year will further increase the overall cumulative revenue of the Marvel Cinematic Universe franchise.
Likely · Within months
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