Up to 30% discount on Ganghwa salted shrimp and princess chestnuts at 5 subway stations in Seoul

The Seoul Metropolitan Government announced on the 9th that it opened the 'Seoroitda Local Market', a direct trading market for local agricultural and specialty products, at five subway stations, including Gwanghwamun, Guui, Mia Intersection, Hapjeong, and Achasan Station, and will operate until the 28th.

The Local Market is a direct transaction market that utilizes idle space within subway stations in connection with Seoul Transportation Corporation's urban-rural coexistence project 'Seoul Pick'.

Five local governments, including Ganghwa-gun in Incheon, Hongcheon-gun in Gangwon, Gongju-si in South Chungcheong Province, and Uiseong-gun and Cheongsong-gun in Gyeongbuk, will participate in this event.

On their way to work, citizens can buy regional specialties such as Ganghwa salted shrimp, Gongju chestnuts, Hongcheon waxy corn, Uiseong garlic, and Cheongsong apples at up to 30% cheaper than the market price.

First, a preview market will be held at Gwanghwamun Station for two days starting today, with 14 farms from 5 local governments participating.

Seoul Mayor Oh Se-hoon and heads of five local governments will attend the opening event at 5 p.m. on this day to encourage local farmers.

Starting on the 16th, regional markets will be held sequentially at the four stations.

Guui Station will sell Ganghwa-gun salted shrimp, Ganghwa rice, turnips, and Cheonggukjang from the 16th to 18th and the 23rd to 25th.

At Mia Intersection Station, Gongju City will showcase chestnuts and processed chestnuts on the 16th to 18th and 23rd to 25th, and Hongcheon-gun will showcase waxy corn, ginseng, and Schisandra chinensis on the 19th to 21st and 26th to 28th.

At Hapjeong Station, garlic, apples, Shine Muscat, and scorched rice from Uiseong-gun will be sold from the 23rd to the 28th, and at Achasan Station, Busa, Shinano Gold apples, and apple juice from Cheongsong-gun will be sold during the same period.

Based on this pilot operation, the city plans to consider ways to expand the direct sales market for local agricultural products to various spaces in citizens' living areas other than subway stations.

Seoul City Administrative Director Kwak Jong-bin said, “It is a space of coexistence that provides citizens with the opportunity to buy fresh seasonal agricultural and marine products on their way home from work and opens new sales channels for the region,” and added, “We will work to ensure that local markets can be found throughout the living area.”