United front propaganda is an important part of the united front work. It runs through the party's century-old united front development process and shoulders the major mission of uniting people's hearts and gathering strength. From the Central United Front Department's key deployment of United Front propaganda at the first New Year meeting to the establishment of a national monthly scheduling and promotion mechanism for United Front propaganda, the importance of United Front propaganda work and the importance of its tasks have been fully demonstrated. The practice of the times has profoundly shown that propaganda work has become the main responsibility of the united front work. We must further improve our political position, deepen our ideological understanding, put united front propaganda in a more prominent position and work hard to provide strong public opinion support for the consolidation and development of the united front in the new era.
United front propaganda is a powerful weapon for our party to win people's hearts and build consensus. During the Anti-Japanese War, under the direct leadership of Zhou Enlai, the open party newspaper "Xinhua Daily" in the Kuomintang-controlled areas became an important front for United Front propaganda. It broke through the KMT's public opinion control and continued to promote the anti-Japanese national united front proposition. It conveyed our party's stance of unity and resistance to the war to democrats, national industrialists and businessmen, and overseas Chinese. It broke through public opinion slander and effectively united the patriotic forces of all strata in the Kuomintang-controlled areas. It was evaluated as "worthy of a front army of the party." During the War of Liberation, the Party's policy of protecting national industry and commerce and democratic nation-building was widely disseminated through newspapers, periodicals and pamphlets, and documents such as the "Eight Chapters of the Constitution" were reprinted to dispel the concerns of the business community and intellectuals, encourage a large number of patriotic democrats to choose to follow the Communist Party, and lay the ideological and public opinion foundation for the convening of the new CPPCC. In the early days of the founding of the People's Republic of China, the Common Program was widely publicized to the business community, democratic parties, and overseas Chinese, explaining the policies and propositions for the transformation of national capitalism, dispelling the ideological concerns of business people, and effectively promoting the successful completion of the socialist transformation of capitalist industry and commerce. In the new era of reform and opening up, united front propaganda brings order to chaos, vigorously promotes the principles and policies of the patriotic united front in the new era, and mobilizes the enthusiasm of intellectuals outside the party, compatriots from Hong Kong, Macao and Taiwan, and overseas Chinese to join the modernization drive. Entering a new era, United Front propaganda will work together online and offline to tell the story of the United Front era and continuously consolidate the common ideological and political foundation. Historical practice has fully proved that the united front is not only a work of unity and alliance, but also a work of ideological and public opinion. Without effective united front propaganda, it will be difficult for the party’s united front proposition to be widely disseminated, and there will be a lack of public opinion support for great unity and alliance.
Those who understand change according to the times, and those who know change according to the circumstances. The mission and mission of united front propaganda has never been static and unchangeable, but has been iteratively upgraded and enriched in accordance with the general trend of the times, the pattern of public opinion, and the work situation. At present, the public opinion ecology in the all-media era is undergoing profound changes, social trends of thought are diversified and intertwined, and online communication is characterized by fragmentation and emotionality. The coverage of United Front work targets continues to expand, new social classes have active group thinking, and the channels for obtaining information are more diverse. Facing the background of an era in which diverse ideas are intertwined and the public opinion environment is complex, the practical need to strengthen ideological and political leadership and build consensus at home and abroad through propaganda is more urgent. The task of telling the story of the United Front in the new era and disseminating the voice of the United Front is more important and the standards are higher than ever. The role of propaganda work in empowering the overall situation of the center has become more prominent. To do a good job in united front propaganda work, we must not only do the actual work, but also publicize it. This is a must-do for united front work in the new era. We must strengthen our responsibilities, actively adapt to the changing times and trends, effectively shoulder the responsibility of united front propaganda, actively tell the story of the united front, spread the voice of the united front, and gather strong positive energy for the construction and development of Dalian.
Those who know their responsibilities are the beginning of a man. He who fulfills his responsibilities is the end of a true man. The United Front System is the main body responsible for carrying out United Front propaganda work, and shoulders the important responsibility of fully mobilizing the wisdom and strength of all aspects to jointly promote the implementation of the Party Central Committee's major decisions and arrangements. We must deeply understand the importance of doing a good job in propaganda work, accurately grasp the key tasks of the United Front propaganda work in the new era, consciously place propaganda work in a prominent position, take the initiative to shoulder the main responsibilities and solidify the main business, build consensus from all walks of life, display the image of the United Front, and prevent risks in the field. We must adhere to integrity and innovation, proactively adapt to the trend of all-media information communication, make good use of digital means, explore AI technology to empower propaganda production, build a strong online and offline integrated communication matrix, promote the transformation of united front propaganda from one-way output to two-way interaction, and continuously improve communication, guidance, and influence. It is necessary to closely focus on the overall situation of the central government, carry out policy interpretation, resolve doubts, and boost confidence, and accurately convey the major decisions and deployments of the Party Central Committee to all levels of the united front, making them the political consensus and action awareness of the united front. It is necessary to provide ideological guidance by layering and classifying, implement policies accurately according to the characteristics of different united front groups, clearly explain the deployment requirements of the Party Central Committee on various areas of the united front, and help everyone accurately understand why, what, and how to do, not only to explain the truth thoroughly, but also to tell the story vividly, so as to ensure that the principles and policies are fully implemented and effective.
People's hearts are the greatest politics, and consensus is the driving force for progress. The city's united front system must have a high sense of political responsibility and historical mission, be upright and innovative, take on its responsibilities, continue to build a strong propaganda position, improve working mechanisms, improve the quality and efficiency of communication, constantly consolidate and strengthen mainstream ideas and public opinions, strive to create a new situation in the city's united front propaganda work, and gather strong concerted forces for the high-quality development and upgrading of the "two pioneer districts".
