
Shipments increased thanks to growth in China, Japan and Singapore, despite a slowdown in the United States.
Swiss watch exports rose 9.1% in August 2026, driven by demand in China, Japan and Singapore, despite a 19.4% decline in US shipments and global economic difficulties.
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The global watch market is facing tariffs and geopolitical tensions.
In August 2026, Swiss watch exports grew by 9.1 percent. This was reported by Bloomberg with reference to the Federation of the Swiss Watch Industry.
It is noted that supplies of these products to foreign markets increased for four months in a row, despite difficulties with the American market. Positive dynamics were achieved through exports to China, Japan and Singapore. But the United States reduced these imports by 19.4 percent.
However, the global watch market continues to struggle due to the impact of tariffs and geopolitical tensions, which have reduced sales of luxury goods. In addition, global brands face a deepening sales slump in China, where the economy is slowing and the government is tightening controls on conspicuous consumption.

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