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Back|Cresce in Italia la domanda di case orientate al benessere e alla qualità della vita
Cresce in Italia la domanda di case orientate al benessere e alla qualità della vita
NEWS
Repubblica Economia·9/14/2026·Real_estate·1 min read·🇮🇹Italy·

Cresce in Italia la domanda di case orientate al benessere e alla qualità della vita

Un sondaggio di Humans&Data evidenzia l'impatto positivo di aree verdi, relazioni di vicinato e spazi comuni sul benessere. Il wellness real estate punta a superare i mille miliardi di dollari a livello globale entro il 2029.

Quick Look

  • In Italia cresce la domanda di abitazioni che favoriscono il benessere psicofisico e relazionale.
  • Vivere vicino a parchi, aree pedonali e con buoni rapporti di vicinato aumenta significativamente la felicità.
  • Il mercato globale del wellness real estate supererà i mille miliardi di dollari entro il 2029.

AI-generated summary

Why It Matters

Il settore immobiliare sta integrando criteri di benessere psicofisico nella progettazione degli spazi abitativi.

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Tramontata definitivamente l'era del ‘due cuori e una capanna’, cresce anche in Italia la domanda di abitazioni capaci non solo di rispondere a criteri funzionali ma anche di favorire il benessere fisico, mentale e relazionale di chi le abita. A evidenziarlo è uno sondaggio condotto dall’agenzia Humans&Data secondo il quale la qualità del contesto abitativo e la soddisfazione per la casa incidono, rispettivamente, sulla qualità delle relazioni personali e sul livello complessivo di benessere e soddisfazione esistenziale.

In particolare, chi vive in quartieri vicini a parchi e aree verdi registra, per esempio, livelli di felicità mediamente superiori del 18%, mentre abitare in contesti caratterizzati da buoni rapporti di vicinato è associato a un aumento del 18%. Pedonalità e ciclabilità contribuiscono, a loro volta, a un incremento di oltre il 30% di felicità generale mentre la possibilità di organizzare attività in spazi comuni vale un +21%. Il wellness entra così nel cuore del business immobiliare trasformando il modo in cui vengono progettati gli ambienti di vita, riqualificate le abitazioni e orientati gli investimenti del settore.

Un’evidenza confermata anche da una ricerca condotta dal Global Wellness Institute secondo il quale il valore del cosiddetto ‘wellness real estate’, attualmente stimato in 548 miliardi di dollari a livello globale, supererà i mille miliardi di dollari entro il 2029.

What to Watch

AI outlook — possibilities, not facts

  • Il valore del wellness real estate supererà i mille miliardi di dollari entro il 2029

    Likely · Within months

Open Questions

  • ?Quali saranno i costi medi per queste abitazioni in Italia?
  • ?Come influirà questa tendenza sull'edilizia popolare?

Related Topics

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Topics
This article was originally published by Repubblica Economia.

Quick Look

  • In Italia cresce la domanda di abitazioni che favoriscono il benessere psicofisico e relazionale.
  • Vivere vicino a parchi, aree pedonali e con buoni rapporti di vicinato aumenta significativamente la felicità.
  • Il mercato globale del wellness real estate supererà i mille miliardi di dollari entro il 2029.

AI-generated summary

Story signals

News tone
Positive
Emotional intensity
High
News value
Moderate
Global impact
National
Follow-up likelihood
Unlikely
Relevance window
Months

Source & Reliability

Source
Repubblica Economia
Story type
Analysis
Source quality
Full
Published
9/14/2026
View translation
wellness real estate
mercato immobiliare
benessere
wellness real estate
Humans&Data
Global Wellness Institute
Italia
mercato immobiliare
benessere
aree verdi
italia
humans&data
global wellness institute

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