
AI-generated summary
As the weather gets colder, demand for winter food that can be prepared instantly at convenience stores is increasing.
Introducing two types of corn pie and apple pie… Sales of fish cakes, hot coffee, and roasted sweet potatoes soar
(Seoul = Yonhap News) Reporter Han Joo-hong = Convenience store CU announced on the 5th that it is launching two types of ready-to-cook pies that can be cooked and eaten warmly in stores in response to the chilly weather.
According to CU's analysis of sales from the 28th of last month to the 4th of this month, sales of winter products increased significantly as the weather became colder. In particular, sales of winter foods such as instant fish cake (57.3%), hot Americano (53.1%), and roasted sweet potatoes (40.3%) increased.
CU is introducing ‘CU Corn Pie’ and ‘CU Apple Pie’ targeting this demand. Both products can be cooked immediately in the in-store fryer and eaten warm. The price is 2,000 won each.
The corn pie is made with corn cream and corn kernels, and the apple pie adds a cinnamon flavor to the apple flesh.
CU plans to hold a 2+1 event for two products this month.
A CU official said, "We wanted to expand our scope into instant cooking products and introduce a variety of winter foods to customers."
As the weather gets colder, the convenience store industry is starting to sell winter food in earnest. 7-Eleven began selling roasted sweet potatoes and fish cakes on the 14th of last month, and GS25 began selling roasted sweet potatoes and fish cakes on the 1st.

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