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Ferrari gave information about its first electric model, Luce, at the meeting where it announced its third quarter financial results. When the model was introduced in May, it was criticized for its design.
Ferrari Chief Executive Officer (CEO) Benedetto Vigna announced that orders for the company's first electric model Luce have already covered all of the sales planned for next year.
Speaking at the meeting where Ferrari announced its third quarter financial results, Vigna stated that they were "very pleased" with the interest received by the company's first fully electric model Luce.
The first deliveries of the model are planned to be made at the end of this year.
"Everything we plan to sell next year is already fully allocated," Vigna told the press.
Stating that they expect the demand for customer test drives to be held next year to increase even more, Vigna did not share any figures regarding Luce's sales targets for 2027.
Ferrari's first electric model, Luce, was subject to intense criticism due to its unconventional design during its introduction in May.
Ferrari's electric vehicle target is 20 percent
In his assessment of the production and demand processes of the electric model, Vigna said, "We have a critical problem neither on the production nor on the demand side," and continued:
"Of course the car is a bit complicated because it contains a lot of new parts and new technology."
Answering the question about whether they are working on new electric models, Vigna stated that the company continues its work in this field.
Ferrari aims to make 20 percent of its product range fully electric models by 2030.
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Demand for customer test drives will increase
Likely · Within weeks
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Ferrari CEO Benedetto Vigna announced that its first fully electric model Luce is being prepared for delivery by the end of 2026 and that sales planned for next year have been fully allocated. The company aims to make 20 percent of its product range electric models by 2030.

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